Marketing

7 Music Marketing Trends Brands MUST Follow In 2018!
7 Music Marketing Trends Brands MUST Follow In 2018!

“Music is kind of the unsung hero of advertising,” says Daniel Jackson, CEO of London-based Cord....

February 23, 2018

T-Series’s Vinod Bhanushali On His Journey From Assistant To Global
T-Series’s Vinod Bhanushali On His Journey From Assistant To Global...

Few can say they went from being a humble admin assistant to becoming the president of the country's top record....

November 29, 2017


4 Essentials Of PR in Music | When Music Tells
4 Essentials Of PR in Music | When Music Tells...

VIP CONTRIBUTOR  Prema Sagar Vice Chair, Burson-Marsteller, Asia Pacific & Principal/Founder, Genesis....

October 30, 2017

7 Reasons Why Your Brand Should Use Music in Your
7 Reasons Why Your Brand Should Use Music in Your...

Here are reasons to make it a point to allocate budget for music marketing as you dive into....

August 29, 2017

5 Strategies To Learn From SaReGaMa’s Carvaan
5 Strategies To Learn From SaReGaMa’s Carvaan

“Nostalgia could be the right chord to strike!” - Aparajita Misra, Editorial Lead India’s oldest record company....

August 25, 2017