Marketing

L&K Saatchi & Saatchi's IPL TVC For Greenpanel Delivers Splash
L&K Saatchi & Saatchi's IPL TVC For Greenpanel Delivers Splash...

The ad film celebrates Greenpanel’s partnership with Delhi Capitals, and features cricket icons David Warner, Rishabh Pant, and Anrich Nortje.

April 24, 2024

Brandmusiq Collaborates With Tata Realty's Intellion Offices To Create Distinctive
Brandmusiq Collaborates With Tata Realty's Intellion Offices To Create Distinctive...

BrandMusiq used a strategic brand approach that combines the of sound and of to create a sonic identity system for....

April 22, 2024


Universal Music India's Revibe Unveils '#BreakoutStar' – A Platform For
Universal Music India's Revibe Unveils '#BreakoutStar' – A Platform For...

Now, with a sponsorship from YouTube Shorts UMG India is set to propel the stars of tomorrow into a much-deserved....

April 15, 2024

Navigating The Cultural Marketplace: Music Marketing Strategies For Brands
Navigating The Cultural Marketplace: Music Marketing Strategies For Brands

Brands need to navigate this musical journey carefully, ensuring they strike the right chord with their audience while staying true....

April 12, 2024

Converse India Embraces Diversity In Music with 'CWTU - Connect
Converse India Embraces Diversity In Music with 'CWTU - Connect...

This campaign is a tribute to the rich tapestry of Indian music, celebrating culture and self-expression.

April 10, 2024


OML Entertainment Unveils 'As Unique As You' Campaign For Nothing
OML Entertainment Unveils 'As Unique As You' Campaign For Nothing...

The campaign translated into significant sales on the launch day itself with the Nothing Phone (2a) selling 30,000 units in....

March 28, 2024

JetSynthesys Presents The Think Right Podcast With Shivani
JetSynthesys Presents The Think Right Podcast With Shivani

Spearheaded by Spiritual Mentor BK Sister Shivani and JetSynthesys' Founder and CEO Rajan Navani, the podcast endeavors to guide listeners....

March 26, 2024

Vygr Media Launches PAABA, Revolutionizing Brand Podcasting
Vygr Media Launches PAABA, Revolutionizing Brand Podcasting

The rapid success of PAABA underscores Vygr's effective approach, which merges strategic insight with creative expertise to elevate brands in....

March 21, 2024

Jindal Steel Pays Homage To India's Bold Spirit With 'The
Jindal Steel Pays Homage To India's Bold Spirit With 'The...

The track for the campaign has been composed by the notable music director - Sneha Khanwalkar.

March 18, 2024


Daler Mehndi Releases New Song 'Aaj Ki Rani' For UPES
Daler Mehndi Releases New Song 'Aaj Ki Rani' For UPES...

His legendary status and magnetic presence made him the perfect fit, ensuring that "Aaj Ki Rani" would resonate profoundly with....

March 12, 2024

Pepsi Revives Iconic 'Yeh Dil Maange More' Campaign Featuring Ranveer
Pepsi Revives Iconic 'Yeh Dil Maange More' Campaign Featuring Ranveer...

This campaign celebrates their defiance of societal norms, their pursuit of passion, and their audacious approach to life.

March 11, 2024

Wynk Pays Tribute To Women In Music: Exclusive Playlists Curated
Wynk Pays Tribute To Women In Music: Exclusive Playlists Curated...

Such initiatives not only highlight the talent of independent artists but also significantly enhance their discoverability and music streams, granting....

March 07, 2024

Kalyan Jewellers Women's Day Campaign Shines Spotlight On Self-Made Achievers
Kalyan Jewellers Women's Day Campaign Shines Spotlight On Self-Made Achievers

The #SimplyMe digital campaign features regional brand ambassador Wamiqa Gabbi.

March 04, 2024


Spotify Enhances Brand Engagement With Launch Of AUX Music Advisory
Spotify Enhances Brand Engagement With Launch Of AUX Music Advisory...

Recognizing this vast reach, Spotify sees a prime opportunity for brands to engage with listeners through innovative, music-centered campaigns.

February 22, 2024

OnePlus Takes The Lead In Audio Innovation With 'Find Your
OnePlus Takes The Lead In Audio Innovation With 'Find Your...

The new ad campaign, titled “We Don’t Settle” also features an original track by Humankind.

February 16, 2024