Marketing

TTT And Haier India Launch Mothership 2.0 Campaign, Honoring Mothers
TTT And Haier India Launch Mothership 2.0 Campaign, Honoring Mothers...

Both brands join hands for the Much-Awaited Second Season of Mothership, an IP launched by TTT as homage to central....

May 14, 2024

Audible Unveils Exclusive Campaign: Grab Select Titles At INR 69
Audible Unveils Exclusive Campaign: Grab Select Titles At INR 69...

Listeners can purchase audiobooks and podcasts, and subscribe to an Audible membership in India using UPI and credit/debit cards

May 13, 2024


L&K Saatchi & Saatchi Launches 'Cooling Tomorrow Together' Campaign For
L&K Saatchi & Saatchi Launches 'Cooling Tomorrow Together' Campaign For...

Titled ‘Cooling Tomorrow Together’, the campaign comprises two films that will be aired exclusively on JioCinema at the Indian Premier....

May 08, 2024

Goafest 2024 Anticipates Excitement As Advertising Rocks Makes A Comeback
Goafest 2024 Anticipates Excitement As Advertising Rocks Makes A Comeback

Selected participants will have the exclusive opportunity to captivate audiences at Goafest 2024, solidifying their presence at South Asia's premier....

May 02, 2024

L&K Saatchi & Saatchi's IPL TVC For Greenpanel Delivers Splash
L&K Saatchi & Saatchi's IPL TVC For Greenpanel Delivers Splash...

The ad film celebrates Greenpanel’s partnership with Delhi Capitals, and features cricket icons David Warner, Rishabh Pant, and Anrich Nortje.

April 24, 2024


Brandmusiq Collaborates With Tata Realty's Intellion Offices To Create Distinctive
Brandmusiq Collaborates With Tata Realty's Intellion Offices To Create Distinctive...

BrandMusiq used a strategic brand approach that combines the of sound and of to create a sonic identity system for....

April 22, 2024

Universal Music India's Revibe Unveils '#BreakoutStar' – A Platform For
Universal Music India's Revibe Unveils '#BreakoutStar' – A Platform For...

Now, with a sponsorship from YouTube Shorts UMG India is set to propel the stars of tomorrow into a much-deserved....

April 15, 2024

Navigating The Cultural Marketplace: Music Marketing Strategies For Brands
Navigating The Cultural Marketplace: Music Marketing Strategies For Brands

Brands need to navigate this musical journey carefully, ensuring they strike the right chord with their audience while staying true....

April 12, 2024

Converse India Embraces Diversity In Music with 'CWTU - Connect
Converse India Embraces Diversity In Music with 'CWTU - Connect...

This campaign is a tribute to the rich tapestry of Indian music, celebrating culture and self-expression.

April 10, 2024


OML Entertainment Unveils 'As Unique As You' Campaign For Nothing
OML Entertainment Unveils 'As Unique As You' Campaign For Nothing...

The campaign translated into significant sales on the launch day itself with the Nothing Phone (2a) selling 30,000 units in....

March 28, 2024

JetSynthesys Presents The Think Right Podcast With Shivani
JetSynthesys Presents The Think Right Podcast With Shivani

Spearheaded by Spiritual Mentor BK Sister Shivani and JetSynthesys' Founder and CEO Rajan Navani, the podcast endeavors to guide listeners....

March 26, 2024

Vygr Media Launches PAABA, Revolutionizing Brand Podcasting
Vygr Media Launches PAABA, Revolutionizing Brand Podcasting

The rapid success of PAABA underscores Vygr's effective approach, which merges strategic insight with creative expertise to elevate brands in....

March 21, 2024

Jindal Steel Pays Homage To India's Bold Spirit With 'The
Jindal Steel Pays Homage To India's Bold Spirit With 'The...

The track for the campaign has been composed by the notable music director - Sneha Khanwalkar.

March 18, 2024


Daler Mehndi Releases New Song 'Aaj Ki Rani' For UPES
Daler Mehndi Releases New Song 'Aaj Ki Rani' For UPES...

His legendary status and magnetic presence made him the perfect fit, ensuring that "Aaj Ki Rani" would resonate profoundly with....

March 12, 2024

Pepsi Revives Iconic 'Yeh Dil Maange More' Campaign Featuring Ranveer
Pepsi Revives Iconic 'Yeh Dil Maange More' Campaign Featuring Ranveer...

This campaign celebrates their defiance of societal norms, their pursuit of passion, and their audacious approach to life.

March 11, 2024