Marketing

Viacom18’s Fully Faltoo drops 4 NFTs for preview
Viacom18’s Fully Faltoo drops 4 NFTs for preview

Fully Faltoo to go live globally on 14th February, 2022. Viacom18’s Youth, Music, and English Entertainment Cluster was thrilled to....

February 03, 2022

Fantico Introduces Collectibles From Renowned Musicians
Fantico Introduces Collectibles From Renowned Musicians

Ventures into the world of music with Pratichee Mohapatra and Alisha Chinai. Fantico, a digital licensed collectibles platform,....

February 03, 2022


Best Time to Grab Five Months Free Trial to Apple
Best Time to Grab Five Months Free Trial to Apple...

To redeem the offer, visit Shazam.com/apple music and scan the QR code on the screen. On successful scanning, users....

January 28, 2022

Competition Watchdog launches probe into music streaming market
Competition Watchdog launches probe into music streaming market

The UK’s competition watchdog has launched a probe into music streaming, it has announced. The Competition and Markets....

January 28, 2022

JioSaavn Introduces Exciting Year End Offer As A Part Of
JioSaavn Introduces Exciting Year End Offer As A Part Of...

As a part of their on-going #ReplayKiyaKya 2021 campaign, JioSaavn- South Asia’s largest music and audio-streaming service, released a limited....

December 15, 2021


Rizzle Rockstar kicks Off A Nation-Wide Musical Storm
Rizzle Rockstar kicks Off A Nation-Wide Musical Storm

The #RizzleRockstar contest began on 6th September and will conclude on 22nd October 2021. Rizzle, India’s leading innovative short videos....

September 15, 2021

Warner's Steve Cooper Talks Virtual Artists, The Value Of Record
Warner's Steve Cooper Talks Virtual Artists, The Value Of Record...

It’s been just over a year since Warner Music Group floated on the Nasdaq on June 3 2020, following a....

August 05, 2021

Spotify subscriptions grew to 165m in Q2
Spotify subscriptions grew to 165m in Q2

Spotify published its financial results for Q2 2021 today (July 28), revealing that its global Premium Subscriber base grew....

July 29, 2021

Sonic Branding - The Newest Marketing Tool
Sonic Branding - The Newest Marketing Tool

Sonic branding is the ‘science of sound’ and ‘art of music’ married into making a brand....

July 18, 2019


Badshah's Debut Album On Gaana 'O.N.E.' Is The First Live
Badshah's Debut Album On Gaana 'O.N.E.' Is The First Live...

World of music has dynamic norms. In other words, there are no rules in the industry when it comes to....

August 20, 2018

The Rise of Programmatic Ad Buying in Music
The Rise of Programmatic Ad Buying in Music

Spotify introduced programmatic advertising in 2016. Today, the music streaming giant offers programmatic advertising in more than 20 countries. In....

June 09, 2018

Organize, Distribute & Promote your music at MuSlate.com
Organize, Distribute & Promote your music at MuSlate.com

In a state where people breathe music, the demand for distinct and original music is towering. With great demand, there....

May 21, 2018

PR in music - 5 basic things you need to
PR in music - 5 basic things you need to...

With independent music at the peak in India, communication and marketing in the music industry has seen a metamorphosis of....

January 23, 2018


7 Music Marketing Trends Brands MUST Follow In 2018!
7 Music Marketing Trends Brands MUST Follow In 2018!

“Music is kind of the unsung hero of advertising,” says Daniel Jackson, CEO of London-based Cord....

February 23, 2018

T-Series’s Vinod Bhanushali On His Journey From Assistant To Global
T-Series’s Vinod Bhanushali On His Journey From Assistant To Global...

Few can say they went from being a humble admin assistant to becoming the president of the country's top record....

November 29, 2017