The duo has already charmed audiences with hits like 'Kehndi Haan Kehndi Naa' and 'Majnu'. And now, they are all set to kickstart a new leg of their music journey with their debut release of ‘Saath Tere’ on their label.
.jpg)
Virgin Music India, the country’s leading partner for independent artists, labels, and entrepreneurs, is thrilled to announce its distribution partnership with the twin singing sensations - Sukriti and Prakriti Kakar for their label SuPra. The singer and songwriter duo, which has won the hearts of millions, are now setting the stage for multiple exciting singles with Virgin Music India. The duo has already charmed audiences with hits like 'Kehndi Haan Kehndi Naa' and 'Majnu'. And now, they are all set to kickstart a new leg of their music journey with their debut release of ‘Saath Tere’ on their label.
Talking about the association, Amit Sharma, Country Manager, Virgin Music India shared, As Virgin Music India, we're excited to witness Sukriti and Prakriti Kakar embark on their musical journey with their own label. This move showcases their entrepreneurial spirit and determination to carve their path in the industry. With our global presence and extensive network, we look forward to supporting them in their endeavours, facilitating global collaborations, and providing strategic marketing initiatives. We are committed to empowering independent artists like Sukriti and Prakriti by leveraging our global strength, enabling them to reach new audiences and achieve greater success in the ever-evolving music landscape.”
With their signature blend of melody and emotion, Sukriti and Prakriti Kakar take the song to a whole new level as they invite their fans to join them on this musical odyssey through SuPra. It is a song that you will enjoy hearing on loop while traveling or having a cup of coffee.