You know, when it comes to making music videos, there's this common notion that high production is the holy grail, bringing your ideas as close as possible to your artistic vision. Don't get me wrong, that's important, but what I've learned is that, especially when you're starting off, and even after you've made some headway, consistency in delivering content is what truly matters. Sometimes, it outshines the glitz and glamour of a big production.
For me, music is all about tapping into those basic, raw emotions that we all experience in our day-to-day lives. I firmly believe that this is what makes music universally relatable. It's not just about catchy beats; it's about connecting on a deep, emotional level with my audience.
Now, transitioning from being known as a content creator to being taken seriously as a musician can be quite a challenge. It's a slow and sometimes painful process to shift the perspective of an audience that's used to seeing you in a particular light. But here's the silver lining – if you've built a base following who appreciated your content creation, they are likely to stick around and lend their ears to your music. This gives you the freedom to drop music independently, and having that kind of support is like having a loyal community on this creative journey.
When I'm in the studio creating the audio, I often get a hint of how the song should look visually. It's like the music itself guides me in envisioning the accompanying visuals. But there are times when that doesn't happen organically. In those instances, I sit down with my director, manager, and friends, and we collectively imagine and visualize how the video should look. It's a collaborative effort that ensures the video aligns with the essence of the song.
Now, about the stage as when I recently had my first offline gig – it's a territory I hadn't explored much until that one time in 8th or 9th grade. I had to perform Pt. Nehru's 'Tryst with Destiny' speech, and let me tell you, I was so nervous that I blinded myself by looking at the brightest spotlight to avoid stage fright. It was an unconventional coping mechanism, but as soon as I stepped onto the stage, something incredible happened. The audience started singing my songs louder than I was with the mic. It was a different kind of high, a mix of gratitude and feeling like a king. That experience gave me the confidence to own the stage.
In a nutshell, my journey is a testament to the evolving landscape of digital creativity. Balancing production and consistency, navigating the transition from creator to musician, and collaborating on the visual aspects of my music videos are all part of this incredible ride. As I continue to explore uncharted territories, I'm not just a content creator; I'm an artist reshaping the possibilities of creative expression in the dynamic world of digital content. Thanks for joining me on this adventure!
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