Aman Kumar shares his 2026 year-end perspective on India’s evolving live entertainment industry
As the industry looks towards 2027, stakeholders believe that building a stronger ecosystem will be as important as expanding the event calendar
Kumar Ahuja, Group COO, Eros Innovation and CEO, Eros Music Worlds, on the role of music in advertising and brand building
As brands chase viral sounds this Diwali, industry experts question whether trending music builds brand recall or simply borrows attention
Industry voices discuss YouTube's changing role in regional music monetisation
Industry voices call for greater recognition, mainstream integration and stronger career pathways for regional music schools
Industry leaders cite regulatory hurdles, venue gaps and high costs as Delhi NCR trails Mumbai in global concerts
Industry voices weigh in on viral pressure, creative originality and lasting brand recall in festive campaigns
Industry voices urge brands to tap regional music audiences through authentic partnerships that drive measurable growth
As musicians become entrepreneurs, experts call for balancing musical training with branding and digital marketing skills
Industry experts on festive music campaigns and year-round artist opportunities
Sukhbir Singh and Shibani Kashyap on intimate gigs as a growth avenue for indie artists
Vidhi Shah, Director – Marketing, Zee Music, on turning festive music marketing into sales
Industry voices discuss how regional artists can turn audience loyalty into sustainable revenue beyond streaming
As AI reshapes music education, can it help students find their own creative voice