The marriage of music and analytics has ushered in a new era of precision, allowing for targeted campaigns, enhanced fan....
December 01, 2023
Old hits from various decades evoke feelings of warmth, joy, and familiarity, making them an ideal choice for marketers aiming....
November 28, 2023
For me, is all about tapping into those basic, raw emotions that we all experience in our day-to-day lives.
November 24, 2023
With bonus insights into developing your music marketing plan, this comprehensive guide is designed to help you navigate the complex....
November 23, 2023
With online holiday sales expected to exceed $1.19 trillion globally, social media advertising has proven to generate ten times more....
November 15, 2023
Live concerts possess a unique allure that goes beyond the auditory experience. The tangible connection between artists and their audience....
November 09, 2023
This fusion of hip-hop culture and marketing has led to exciting collaborations between brands and rap artists.
November 07, 2023
As the harmonious fusion of artistry and technology continues to reshape the music industry, understanding the nuances of effective social....
November 03, 2023
This marriage of music and marketing has allowed brands to tap into the immense reach and influence of music videos,....
November 01, 2023
Most movies now feature modern music styles like pop, rock, and hip-hop. These genres are popular and catchier to many,....
October 31, 2023
Sonic branding, also known as audio branding is the strategic use of sound and music to create a unique and....
October 26, 2023
The team “Music Licensing” is evolving steadily and although people are becoming aware of it, there are many for whom....
October 20, 2023
Indian Classical music has transcended its geographical boundaries, reaching audiences worldwide due to technology, the internet, and globalized media.
October 18, 2023
While the digital age has transformed music consumption, live concerts remain a powerful catalyst in achieving financial success and growing....
October 16, 2023
According to the latest research by the Advertising Standards Council of India (ASCI) on influencer trust, 91 percent of people....
October 12, 2023