Authored Article

How The Music Industry Adapts And Thrives In The Age
How The Music Industry Adapts And Thrives In The Age...

The shift from traditional formats to digital platforms has brought both challenges and opportunities, creating a dynamic environment that demands....

February 16, 2024

How AI Will Revolutionise Music Creation In 2024
How AI Will Revolutionise Music Creation In 2024

From revolutionizing music creation and composition to transforming marketing and distribution strategies, AI is becoming an integral part of every....

February 08, 2024


Future Of Live Music Event Industry In 2024
Future Of Live Music Event Industry In 2024

One sector experiencing significant growth is the Global Live Music market, projected to rise substantially from 2024 to 2031.

February 06, 2024

Unlocking Revenue Streams: Music Licensing And Advertising Insights
Unlocking Revenue Streams: Music Licensing And Advertising Insights

The team “Music Licensing” is evolving steadily and although people are becoming aware of it, there are many for whom....

January 22, 2024

Decoding The Music Marketing Landscape Of 2024
Decoding The Music Marketing Landscape Of 2024

Indian industry has been crossing the domestic markets & featuring in International You Tube charts , Streaming charts thanks to....

January 15, 2024


Unraveling The Top Music Marketing Trends Of 2024
Unraveling The Top Music Marketing Trends Of 2024

In 2024, I expect marketers to pay special attention to content creation through generative AI, the personalization of the user....

January 09, 2024

Harmonizing The Future: Music Marketing Predictions For 2024
Harmonizing The Future: Music Marketing Predictions For 2024

As per Jay Gilbert's 2024 music industry predictions,The global music copyright value grew 14% in 2022 to $41.5 billion. Two....

January 04, 2024

Innovation Strikes A Chord: Recapping 2023, Tuning Into The Future
Innovation Strikes A Chord: Recapping 2023, Tuning Into The Future...

The music industry has witnessed the production of 20,000 to 25,000 original songs annually, excluding remixes. The total revenue, encompassing....

January 02, 2024

Sonic Identity VS Jingles: A Sonic Branding Revolution In 2023,
Sonic Identity VS Jingles: A Sonic Branding Revolution In 2023,...

By carefully designing a sonic identity that aligns with a brand's values and personality, sonic branding can help forge an....

December 28, 2023


Musically Exciting 2023 Marches With Optimism Into 2024
Musically Exciting 2023 Marches With Optimism Into 2024

Music market size is only expected to grow. In 2024, we can expect a resurgence of live music, with artists....

December 26, 2023

From Breakout Hits To Industry Shakers: Unwrapping The Podcasting Highlights
From Breakout Hits To Industry Shakers: Unwrapping The Podcasting Highlights...

According to Edison Research, a staggering 78% of podcast listeners spend more than seven hours per week engrossed in their....

December 20, 2023

Navigating The Radio Industry's Evolution In 2023 And What Lies
Navigating The Radio Industry's Evolution In 2023 And What Lies...

Many stations embraced the digital age by incorporating podcasting, interactive content, and a robust presence on social media.

December 18, 2023

How Music Became The Ultimate Catalyst For Digital Advertising Success
How Music Became The Ultimate Catalyst For Digital Advertising Success...

Music has become the vehicle on which content travels, and the digital ad space has adeptly capitalized on this phenomenon.

December 15, 2023


Navigating The Dynamic Landscape Of Music Trends In 2023
Navigating The Dynamic Landscape Of Music Trends In 2023

The year unfolded as a period of innovation and adaptation, marked by the industry's embrace of digital platforms and evolving....

December 13, 2023

Harmonizing the Past and Future: A Musical Reflection on 2023
Harmonizing the Past and Future: A Musical Reflection on 2023...

The year 2023 witnessed a dynamic shift in the music industry, with artists embracing diversity in genres, production techniques, and....

December 11, 2023