GM Modular Launches Festive Music Video “Morya Morya” For Ganesh Chaturthi

GM Modular, one of India’s leading home electrical brands, has released a special festive music video “Morya Morya” to celebrate the spirit of Ganesh Chaturthi. The video beautifully captures the festival’s essence with vibrant décor, energetic dance, and heartfelt family moments,echoing the brand’s ethos of togetherness and tradition.

Produced by Royz Media and Entertainment (Production Head: Alapan Mondal), the video stars actress Aaditi Pohankar, actor Mudasir Rashid Bhat, and DIY artist & home décor influencer Neetu Jakhar, who bring the festive mood alive with their performances.

A standout feature is the seamless integration of GM’s innovative products,ranging from fans and irons to decorative lighting and Bluetooth speakers,woven naturally into the narrative of décor, music, and celebration. This not only showcases GM’s diverse product portfolio but also highlights its presence in everyday household moments.

The soulful track “Morya Morya” is composed and directed by Som Sumon, with vocals by Devesh, Som & Baidehi, chorus by Rajrupa Dey & Srijoy Singha, lyrics by Amit Kumar Shaw, and instrumentation by Swarnava Ghosh & Srijoy Singha (percussion), Subhamoy Ghosh (flute), and Tirthankar Sarkar (guitar). The song is mixed & mastered by Sumon Dey at Som Sumon Music Lab.

Speaking on the launch, Jayanth Jain, CEO & MD, GM Modular, said,“Ganesh Chaturthi is a festival that unites families and traditions. With ‘Morya Morya’, we celebrate décor, music, and togetherness while paying tribute to Bappa. By naturally weaving our products into the video, we’ve shown how GM is part of every household’s festive journey.”

Sharing her experience, Aaditi Pohankar said,“Ganesh Chaturthi is close to my heart, and shooting this video felt like living the festival for real,with music, décor, and joy all around.”

Neetu Jakhar added,“Being part of ‘Morya Morya’ was truly special; it felt like celebrating with a second family on set.”