India Today Group, one of India's foremost media conglomerates, has announced the launch of Stage Aaj Tak, a groundbreaking new vertical dedicated to ticketed live events and consumer experiences. This initiative will curate and produce a diverse range of live entertainment, including music festivals, concerts, stand-up comedy shows, theatre performances, and much more, marking a significant expansion into the live entertainment space.
To celebrate this launch, Stage Aaj Tak unveiled its flagship event: the ‘Millionaire Tour with Yo Yo Honey Singh’, an all-India concert tour slated for February-March 2025. Billed as Honey Singh’s largest and most extravagant concert series to date, the tour promises to deliver unforgettable experiences for fans across the country.
“We are thrilled to introduce Stage Aaj Tak, a significant milestone in our journey to expand into live entertainment,” said Kalli Purie, Vice Chairperson and Executive Editor-in-Chief, India Today Group. “Our vision is to create extraordinary experiences that connect audiences with unforgettable live events. With the Millionaire Tour, we aim to bring Yo Yo Honey Singh’s music to fans nationwide in a truly spectacular way.”
Renowned as a pioneer of hip-hop and rap in India, Yo Yo Honey Singh expressed his excitement about collaborating with Stage Aaj Tak. “I’m eager to perform in cities across India and bring my unique brand of music to my fans,” he shared. “The ‘Millionaire Tour’ is set to be an unforgettable experience, and I’m delighted to partner with Stage Aaj Tak to bring my biggest and grandest tour to life.”
With this bold move, Stage Aaj Tak aims to redefine live entertainment in India, offering audiences a new era of high-quality, immersive events.
This initiative will curate and produce a diverse range of live entertainment, including music festivals, concerts, stand-up comedy shows, theatre....
December 30, 2024