Universal Music India Signals Expansion As Devraj Sanyal Announces Hiring Push Across Roles And Functions

In a strong signal of continued growth in India’s music ecosystem, Devraj Sanyal, Chairman & CEO, India, at Universal Music India, has announced a significant hiring push, underscoring the company’s evolving business ambitions beyond traditional music.

In a recent LinkedIn post, Sanyal emphasized that the “human roster” at the company is just as critical as its artist lineup,highlighting a people-first approach that has shaped the organization’s culture over the past decade and a half. He noted that the company is currently in a phase of “incredible growth,” marked not by incremental gains but by a steady expansion of its creative and commercial boundaries.

While music remains central, Sanyal pointed to a broader strategic shift that now includes fandom, merchandising, storytelling, film, production, live and intimate experiences, IP creation, technology, and artificial intelligence. These areas, once peripheral, are now becoming core to the company’s future direction.

As a result, Universal Music India is actively hiring across mid to senior levels, spanning multiple geographies, labels, and business verticals. The hiring strategy is also focused on diversity in thinking, creativity, and problem-solving, reflecting a more holistic approach to building teams.

Sanyal stressed that beyond roles and resumes, the company is prioritizing individuals who align with its long-term vision and culture. He described an environment that values sustained thinking over short-term gains, places artists and artistry at its core, and fosters individual growth with minimal internal politics.

“This isn’t about filling positions,” Sanyal indicated. “It’s about building something meaningful,with people who care deeply about what they do.”

The announcement comes at a time when India’s music industry is witnessing rapid transformation, driven by digital consumption, live experiences, and new monetization avenues,areas where global majors like Universal are increasingly investing.