Hanuman Ansh Singer Shantanu Sudame Lends Voice To GAIL India’s ‘Naye Bharat Ki Nayi Energy’ Campaign

Singer Shantanu Sudame, recently recognised for his work on Hanuman Ansh and the song Siyavar Ramchandra Ki Jai, has lent his voice to GAIL (India) Limited’s new anthem, ‘Naye Bharat Ki Nayi Energy’.

The anthem is part of the second season of GAIL’s digital campaign Wah Kya Energy Hai, which promotes awareness around cleaner and more sustainable energy choices. The track features vocals by Shantanu Sudame, Madhuri Dey and Sanchit Choudhary, with Choudhary also composing, arranging and producing the music. Lyrics are penned by Protiqe Mojoomdar, while the music video is directed by Saptaraj-Shiva.

The campaign highlights cleaner energy options including CNG, PNG, LNG and CBG through relatable stories centred on the everyday lives of Indian consumers.

Speaking about the campaign, Ayush Gupta, Director (HR), GAIL, said the anthem aims to build greater awareness around clean energy choices and encourage Indians to adopt smarter, future-ready fuel options.

The campaign will be amplified across GAIL’s social media platforms, digital formats, radio, cinema, influencer initiatives and leading music-streaming platforms including Spotify, Amazon Music, Gaana and JioSaavn.

Actors Srikant Verma, Divya Jagdale, Luv Vispute and Ahmed Khan also feature across the campaign’s four short films.