Shrirang Deodhar Exits Saregama India After Over Three Years As Senior Manager, Music Marketing

Shrirang Deodhar has stepped down from his role as Senior Manager – Music Marketing at Saregama India, concluding a tenure of over three years with the company.

Announcing the news on LinkedIn, Deodhar looked back on his journey at Saregama, expressing gratitude to his colleagues, artists and industry partners. "One unforgettable chapter. Meaningful work. Incredible people. Lasting memories," he wrote.

At Saregama, Deodhar oversaw music marketing for multiple regional languages, including Bhojpuri, Haryanvi, Bengali, Gujarati, Marathi and Odia, as well as the company's devotional music portfolio. His responsibilities included spearheading integrated marketing campaigns for both new releases and catalogue tracks while collaborating with artists, digital streaming platforms, influencers and strategic partners.

Reflecting on his experience, Deodhar noted that his time at the company strengthened his belief that effective marketing goes beyond visibility and is about creating connections that audiences genuinely embrace.

Prior to joining Saregama in January 2023, he served as Senior Marketing Manager at Shemaroo Entertainment. With more than 15 years of experience across advertising, media and entertainment, Deodhar has built a career spanning music, culture and brand marketing. He has not yet revealed details about his next professional assignment.