The agency has partnered with more than 150 brands, delivering everything from large-scale campaigns and launch-day activations to integrated brand solutions aimed at driving engagement and measurable impact
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Built around the idea of many roles and many expressions driven by a single intent, the music video brings together the breadth of Schbang’s work across categories and touchpoints. Over the years, the agency has partnered with more than 150 brands, delivering everything from large-scale campaigns and launch-day activations to integrated brand solutions aimed at driving engagement and measurable impact.
The film weaves in key facets of Schbang’s creative output, from CGI-led storytelling and full-funnel brand journeys to the development of Schbang AI, its in-house productivity and intelligence platform. Each visual segment underscores the agency’s approach of blending creativity, technology and execution within one integrated framework.
Schbang’s evolution into a multi-vertical organisation is also reflected in the film. Today, the agency operates across Schbang Tech, Schbang Media, Fluence and Schbang Motion Pictures, supported by a team of over 1,200 people. Alongside industry recognition through multiple awards, the agency has continued to invest in its internal culture, creating spaces and initiatives that prioritise learning, collaboration and long-term growth.
At the heart of Schbang’s ecosystem is a unified operating model that brings together Solutions, Tech, Media, Fluence, Motion Pictures and AI. These verticals work in close alignment to support brands across the entire marketing journey,from awareness and storytelling to conversion and on-ground experiences.
While the music video looks back at the agency’s growth over the past decade, it also points to what lies ahead. The focus remains firmly on building integrated, purpose-led work through long-term partnerships and shared intent.
Functioning as both a retrospective and a statement of intent, the film acknowledges the brands and partners who have helped shape Schbang’s journey, while reaffirming the agency’s commitment to creating meaningful impact through collaboration and purpose.