RunnTV Expands FAST Portfolio With Launch Of Saga Music Punjabi Channel
The channel is now live and forms part of RunnTV’s ongoing push to widen its content portfolio
The channel is now live and forms part of RunnTV’s ongoing push to widen its content portfolio
RunnTV has expanded its FAST (Free Ad-Supported Streaming TV) lineup with the launch of Saga Music, adding a dedicated Punjabi music channel to its platform. The channel is now live and forms part of RunnTV’s ongoing push to widen its content portfolio.
Announced via a LinkedIn update, RunnTV said Saga Music offers a lively mix of Punjabi tracks, spanning current chart-toppers as well as timeless classics. The channel celebrates the energy, rhythm and cultural richness of Punjabi music, one of India’s most popular and influential music genres.
The addition reinforces RunnTV’s strategy of collaborating with established content owners to build a strong FAST ecosystem anchored in high-quality, genre-led programming. By focusing on regional and language-specific channels, the platform aims to serve diverse audience tastes while keeping content freely accessible through advertising.
RunnTV also noted that the launch is part of a broader expansion plan for 2026, with several more channels set to roll out in the coming months as it continues to scale its FAST offerings and drive deeper viewer engagement.