Create Music Group, a leading force in the music distribution and rights management industry, has successfully raised $165 million in a recent investment round. This substantial funding marks a significant milestone for the company, known for its innovative approach to providing independent artists and labels with the tools and services traditionally reserved for major label counterparts.
The investment will be directed towards enhancing Create’s proprietary software platform and expanding its suite of professional services, which have been instrumental in leveling the playing field for a rapidly growing number of independent artists and labels. The company's platform offers a comprehensive range of services, including digital distribution, rights management, and marketing support, ensuring that artists at every stage of their careers have access to the resources they need to succeed.
Manu Kaushish, President of Create Music Group in India, expressed his enthusiasm for the company's future endeavors in the region and said “Create’s proprietary software platform and suite of professional services gives a rapidly expanding number of independent artists and labels access to major-label services at every stage of their growth. We are excited to scale up our teams in India and work with labels and artists to bring more Indian music to the world,” Kaushish stated.
With the new funding, Create Music Group plans to significantly expand its presence in India, a market with a rich musical heritage and a burgeoning independent music scene. The company aims to support local talent by providing them with the tools and expertise needed to reach a global audience. This strategic move aligns with Create's mission to democratize the music industry and empower artists worldwide.
Create Music Group's commitment to innovation and artist empowerment has positioned it as a key player in the music industry. The company's ability to secure such a significant investment reflects the confidence of investors in its business model and growth potential. As Create continues to expand its services and global reach, it is set to play a pivotal role in shaping the future of independent music.
The $165 million investment round was led by prominent venture capital firms, whose backing underscores the growing recognition of the value that Create Music Group brings to the music industry. With this new capital, Create is poised to accelerate its growth, enhance its technology, and provide even greater support to independent artists and labels around the world.
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