Zomato Live, Zomato’s experiential and ticketing platform, has launched a new campaign to introduce users to its LIVE entertainment offerings through the app's LIVE tab. The in-house campaign includes two engaging digital films featuring singer Diljit Dosanjh and comedian Rahul Dua, who each invite audiences into their performance worlds with a single tap.
One film shows Dosanjh transforming a routine auto ride into a lively musical moment, while the other transports a lunch-breaking viewer to Dua’s comedy show. This campaign also highlights upcoming events like the Zomato Feeding India Concert with Dua Lipa, Diljit Dosanjh’s Dil-Luminati Tour, Bryan Adams’ So Happy It Hurts Tour, Arijit Singh, and Zomaland by Zomato. Additionally, the campaign features OOH promotions across cities like Mumbai, Delhi, and Bangalore.
Zomato Live's new campaign emphasizes the ease of accessing diverse entertainment experiences within the app, aiming to bring fans closer to exclusive events with a simple click.
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