Smirnoff Lemon Pop Experience Brings EDM Icon Alesso To India For First-Ever Solo Tour

Smirnoff Lemon Pop Non Alcoholic Experience, a platform bringing together music, culture and immersive experiences, is set to bring global electronic music star Alesso to India this November for his first-ever solo tour in the country.

Produced and promoted by Sunburn, the two-city tour will see the Swedish DJ and producer perform in Bengaluru on November 27, followed by a performance in Delhi NCR on November 28, 2026.

With a career spanning more than a decade, Alesso has established himself as one of electronic music’s prominent hitmakers, known for progressive house anthems that have featured on festival stages and crossed into the global pop landscape. His tracks include ‘Heroes (We Could Be)’, ‘Calling (Lose My Mind)’ and ‘Under Control’ with Calvin Harris.

Alesso’s journey from Stockholm’s electronic music scene to becoming a globally recognised dance music artist includes milestones such as his 2011 remix of Nadia Ali’s ‘Pressure’. His early mentorship from Swedish House Mafia’s Sebastian Ingrosso also played a role in shaping his musical direction.

The GRAMMY-nominated artist has since released platinum and multi-platinum records and collaborated with artists including Katy Perry, Usher, David Guetta, Hailee Steinfeld and Liam Payne.

Mohit Cherian, Category Director, Whites, Diageo India (USL), said, “Music is best enjoyed when you experience it together! The vibe hits different and makes it even better. That’s what Smirnoff Lemon Pop Non-Alcoholic Experience is about. Bringing alive the moments, sounds and energy shaping culture right now. DJ Alesso is an icon for electronic music fans across the world, so bringing his first-ever solo tour to India is massive. We can’t wait to see that energy come alive with Smirnoff Lemon Pop and create a night fans will be talking about long after the last track drops.”

Karan Singh, CEO, Sunburn, said, “Alesso has been a defining force in electronic music, with anthems that have resonated across generations and some of the world’s biggest stages. Bringing this experience to India has been something we’ve been looking forward to and we’re thrilled to finally make it happen with the Smirnoff Experience. Together, we’re bringing his signature sound, energy and festival-scale production to India, giving Indian fans the chance to experience one of electronic music’s biggest global names live.”

The Smirnoff Experience brings together music, culture and shared experiences, with a focus on creating closer connections between artists and audiences. The platform has featured international music talent across markets and continues to build experiences around electronic music.

Sunburn, Asia’s Premiere Electronic Dance Music (EDM) Festival and a major name in India’s live electronic music landscape, will bring its expertise in producing large-scale music experiences to the tour. The collaboration with Smirnoff Experience for Alesso’s India tour further builds on Sunburn’s focus on bringing international electronic music artists to Indian audiences.

Tickets for Smirnoff Experience ft. Alesso are now live on BookMyShow.