“Most of the clubs in India these days, what they don't understand about electronic music is that there is more coming! A lot more! Boxout does! They are spreading like wildfire which is great for the industry as it will give more opportunities to those producing and playing different shades of electronic music.”Dushyant Goel, who plays under the moniker Murklin and is head of content & strategy at Soundspeaks adds,
Thus, we should be expecting a lot of more newer and fresher talents on boxout this year. Does that excite you? Sure as hell does me. Boxout.fm started out with about 6 shows a day on their radio and now that ranges from 15-17 a day. More slots, more music, more artists! Music journalist Anurag Tagat has enjoyed watching boxout do their magic through 2017 too.Boxout is fresh, innovative and exactly what the scene needed when it seemed to be stagnating. Their music curation and social aesthetic is on point and they are doing a great job associating with the right entities."
“Boxout.fm understands that the best way to give people music is to lay it all down on the table and let them decide. Whether it's the live sessions they broadcast, the gigs they host, the numerous channels they've got up and running - there is never a dull moment when you've got so much to explore. That's the best part about radio, especially when there are no ads at all.”, he said.
“It’s for good reason that a lot of the big brands decided to get involved. Boxout built a culture and a space for artists which was executed extremely well. I love boxout and what they've done with the scene. They had the right people starting it, that made a big difference”.
“They really are helping out the music circuit by prompting a lot of homegrown artists and good music. For artists it's a great opportunity to showcase what they can really do. They are creating an overall experience through the radio, live shows and involving big brands. This helps everyone from struggling artists to the prominent ones”Looks like artists seem pretty happy with the effort put in by boxout.fm. The team has expanded quite a bit from the start. Rohan Kale and Abhi Meer are some of the prominent artists that have been helping the startup grow. What about the consumers? Music enthusiast and Co-founder of new label Taabiir, Raghav Srivastava says,
“Programming a round the clock radio broadcast across a spectrum of sub-genres is a mean feat in itself and they are championing the cause of homegrown underground music along with bringing in some of the most versatile International artists for their weekly residency & other events. This translates into great exposure for the Indian audiences which really is the need of the hour. Special Kudos to their design team who are consistently putting out some cutting edge creatives & visual art.”All of this leads to boxout.fm being our favorite start-up of the year. I am eagerly waiting to see a boxout.fm mobile app soon! After all, over 60% of India consumes music on mobile data in today's day and age. I will close here saying this year we will be watching out for a lot of more artists coming up through the startup and a lot more opportunities coming in for the Indian acts.
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