The 28-year-old singer has followed the footsteps of artists like Bob Dylan, Mick Fleetwood, Neil Young, Sting and Blondie singer Debbie Harry, who have sold interests in their music for fortunes in the last three years, reports Female First UK.
Justin sold the rights to his recording career to London-listed company Hipgnosis Songs Capital, with sources telling Variety that the singer's tunes will continue to be administered by Universal Music where he has been throughout his career.
As per Female First UK, Hipgnosis Song Management founder Merck Mercuriadis, 59, said in a statement about the acquisition of Justin's entire portfolio before 2022, which consists of 290 tracks: "The impact of Justin Bieber on global culture over the last 14 years has truly been remarkable. This acquisition ranks among the biggest deals ever made for an artist under the age of 70, such is the power of this incredible catalogue that has almost 82 million monthly listeners and over 30 billion streams on Spotify alone."
Younger catalogues are seen as riskier territory, but Bieber is among the best-selling artists ever, and now Hipgnosis has his share in some of the 21st century's biggest hits including "Baby" and "Sorry."
Hipgnosis Songs Capital is a $1 billion venture between financial giant Blackstone and the British Hipgnosis Song Management.
Hipgnosis said they acquired Bieber's interest in his publishing copyrights to his 290-song back catalogue - all of his music released prior to December 31, 2021.
All of Justin’s studio albums have been certified platinum or multi-platinum, while his singles ‘Baby’, ‘Sorry’ and ‘Despacito’ earning diamond status in the U.S. for more than 10 million sales each.
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