Subash A V Elevated To Deputy Manager – Music Monetization, Audio OTT At Saregama India

Saregama India has promoted Subash A V to the role of Deputy Manager – Music Monetization, Audio OTT, marking a significant milestone in his journey with the company and its growing digital music business.

Sharing the announcement on LinkedIn, Subash expressed his excitement about taking on the new responsibility, describing the promotion as a reflection of the experiences and opportunities that have shaped his career over the past few years.

During his tenure at Saregama, Subash has played a key role in expanding the company’s digital music business across South India. His work has included building strategic partnerships with leading audio streaming platforms such as Spotify, Apple Music, Amazon Music, JioSaavn, and Gaana. He has also contributed to editorial campaigns, playlist strategies, artist marketing initiatives, and platform collaborations aimed at strengthening Saregama’s digital presence.

Reflecting on his professional journey, Subash credited his growth to the guidance and support he received from his reporting manager, Rahul Shrivastava, thanking him for his mentorship, encouragement, and trust in helping him take on greater responsibilities.

He also acknowledged the contributions of his mentors, colleagues, artists, and platform partners, stating that the achievement belongs to everyone who supported and believed in his potential throughout his career.

Looking ahead, Subash said he is eager to continue building stronger industry partnerships, exploring new opportunities, and contributing to the evolution of India’s digital music ecosystem in his new leadership role.

The promotion comes as Saregama continues to strengthen its focus on digital music monetization and streaming partnerships, with Audio OTT emerging as one of the company’s key growth areas amid the rapid expansion of music streaming consumption in India.