King's 'Tu Jaana Na Piya' Makes History As The First
King's 'Tu Jaana Na Piya' Makes History As The First...

While all the tracks are making waves, the romantic number 'Tu Jaana Na Piya' has carved out a special place....

November 20, 2023

Tuning Into Festive Brand Collaborations: The Power of Music-Infused Influencer
Tuning Into Festive Brand Collaborations: The Power of Music-Infused Influencer...

With online holiday sales expected to exceed $1.19 trillion globally, social media advertising has proven to generate ten times more....

November 15, 2023


'Sparkles' Season 1 by Terribly Tiny Tales And Meesho Shines
'Sparkles' Season 1 by Terribly Tiny Tales And Meesho Shines...

Accompanied by the melodious tune "Gulabi," sung by Aanchal Tyagi, "Sparkles" is not just a campaign;

November 09, 2023

Sunfeast YiPPee! And Jasleen Kaur's 'WOW' Fusion Goes Viral, Surpasses
Sunfeast YiPPee! And Jasleen Kaur's 'WOW' Fusion Goes Viral, Surpasses...

The Collaboration Hits 2 Million Views in Less Than 24 Hours

November 09, 2023

Savlon Swasth India's Catchy Campaign With Emiway Bantai 'Haath Dhona
Savlon Swasth India's Catchy Campaign With Emiway Bantai 'Haath Dhona...

The Dharavi Dream Project After  of Hip-Hop, a non-profit organisation based in Mumbai, through various educational programmes, mentorships and community....

November 07, 2023


King's 'Tu Jaana Na Piya' Makes History As The First
King's 'Tu Jaana Na Piya' Makes History As The First...

While all the tracks are making waves, the romantic number 'Tu Jaana Na Piya' has carved out a special place....

November 20, 2023

Tuning Into Festive Brand Collaborations: The Power of Music-Infused Influencer
Tuning Into Festive Brand Collaborations: The Power of Music-Infused Influencer...

With online holiday sales expected to exceed $1.19 trillion globally, social media advertising has proven to generate ten times more....

November 15, 2023

'Sparkles' Season 1 by Terribly Tiny Tales And Meesho Shines
'Sparkles' Season 1 by Terribly Tiny Tales And Meesho Shines...

Accompanied by the melodious tune "Gulabi," sung by Aanchal Tyagi, "Sparkles" is not just a campaign;

November 09, 2023

Sunfeast YiPPee! And Jasleen Kaur's 'WOW' Fusion Goes Viral, Surpasses
Sunfeast YiPPee! And Jasleen Kaur's 'WOW' Fusion Goes Viral, Surpasses...

The Collaboration Hits 2 Million Views in Less Than 24 Hours

November 09, 2023


Savlon Swasth India's Catchy Campaign With Emiway Bantai 'Haath Dhona
Savlon Swasth India's Catchy Campaign With Emiway Bantai 'Haath Dhona...

The Dharavi Dream Project After  of Hip-Hop, a non-profit organisation based in Mumbai, through various educational programmes, mentorships and community....

November 07, 2023

Rhyme And Reason: How Brands Are Harnessing The Power Of
Rhyme And Reason: How Brands Are Harnessing The Power Of...

This fusion of hip-hop culture and marketing has led to exciting collaborations between brands and rap artists.

November 07, 2023

Brahmastra Spells It's Magic At The Mirchi Music Awards 2023
Brahmastra Spells It's Magic At The Mirchi Music Awards 2023

Pritam, Bhoomi Trivedi, Raghav Sachar, Ila Arun, Shilpa Rao, Sajid Khan and others graced the evening.

November 06, 2023

Airtel's Wynk Music Unveils Tribute Campaign For The Beatles' Final
Airtel's Wynk Music Unveils Tribute Campaign For The Beatles' Final...

The campaign will be live for 15 days and will offer a rich mosaic of content and music that pays....

November 03, 2023


Spotify Takes The Lead As Chair Of IAMAI's Public Policy
Spotify Takes The Lead As Chair Of IAMAI's Public Policy...

The new appointments were made following elections for the leadership of the Public Policy Committee.

November 02, 2023

Spotify's Premium Campaign Invites You to 'Feel The Music'
Spotify's Premium Campaign Invites You to 'Feel The Music'

Featuring more than 35 Indian and international artists, the initiative highlights the behind-the-scene moments of creating music

October 31, 2023