Ya?mur Özbak?r Joins Spotify As Marketing Manager For Türkiye

Spotify has strengthened its regional leadership team with the appointment of Ya?mur Özbak?r as Marketing Manager for Türkiye.

The announcement was shared by Özbak?r on LinkedIn, where she revealed that she has officially joined the global audio streaming platform. Expressing her excitement about the new role, she said she looks forward to contributing to Spotify’s growth in Türkiye while celebrating the country’s vibrant music culture.

“I’ve officially joined the band,” she wrote, adding that she is excited to play her part as Marketing Manager for Türkiye at Spotify.

Özbak?r also highlighted her enthusiasm for working with Türkiye’s diverse music ecosystem, noting that she is eager to “learn, create and turn up the volume while celebrating the incredible sounds and stories that make Türkiye’s music scene so unique.”

In her new role, Özbak?r will oversee Spotify’s marketing initiatives in Türkiye, supporting campaigns that connect artists with audiences while strengthening the platform’s presence in one of the region’s most dynamic music markets.

The appointment comes as Spotify continues to invest in local music communities across global markets through artist development programmes, editorial initiatives and culturally relevant marketing campaigns aimed at expanding the reach of regional talent.