Tag: Experiential-marketing - All Tags
This year’s awards celebrated brands, agencies, creators and innovators who shaped the experience economy in 2024–25 through disruptive thinking and....
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Experiential marketing in the music industry is all about creating emotional, memorable multi-sensory experiences that leave lasting impressions.
The grand soirée, held at the Jacaranda Hall in Bangalore International Exhibition Center (BIEC), was a dazzling affair featuring an....
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The Homegrown Festival 2025 was a vibrant convergence of music, art, fashion, design, and culture, uniting homegrown, South Asian, and....
Music marketing is not solely about live concerts and festivals anymore. Brands are creating music campaigns that encourage both offline....
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The iconic three-day festival, held from December 28-30, 2024, at Dhargalim, Goa, witnessed a staggering footfall of over 1.5 lakh....
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I’ve witnessed firsthand how technology has transformed the entire experience over the past two decades, not just for organizers and....
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The second edition of Nykaaland drew an impressive crowd of 15,000 at Mumbai’s iconic Mahalaxmi Race Course.
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Focuses on ‘Regenerative Tourism’ and ‘Sustainable Travel Practices’.
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The firm invests in early- to late-stage businesses across key sectors with a focus on enterprise, consumer, and healthcare.