Yamaha Music India Launches Exchange Offer On Premium Guitars And THR Amplifiers

Yamaha Music India has introduced a limited-period exchange programme on select premium acoustic guitars, electric guitars and THR amplifiers, enabling musicians to upgrade their instruments with exchange benefits of up to Rs 9,000. The offer is valid from August 1 to September 30, 2026, and is available through authorised Yamaha dealers, Yamaha Music Squares across India and the company's online store.

Under the scheme, customers can exchange old Yamaha or non-Yamaha acoustic guitars, electric guitars or amplifiers, irrespective of whether they are in working or non-working condition. Exchange discounts range from Rs 3,000 to Rs 9,000, depending on the model purchased, with the highest benefit available on the Yamaha PACS+11 electric guitar.

Commenting on the initiative, Ryoji Maruyama, Sales Unit Head, Yamaha Music India, said the programme is designed to make the brand's premium instruments more accessible to aspiring musicians and performers while encouraging them to upgrade to higher-quality gear.

Rehan Siddiqui, General Manager, MI-Sales & Marketing Division, Yamaha Music India, added that by accepting old guitars and amplifiers from any brand, the company aims to simplify the upgrade process and enable more musicians to experience Yamaha's premium range, known for its craftsmanship, sound quality and performance.

The exchange offer is applicable only within the same product category, meaning guitars can be exchanged for guitars and amplifiers for amplifiers. It cannot be combined with other promotions, corporate discounts or bundle deals, and is subject to product availability. Yamaha Music India has also reserved the right to modify or withdraw the offer without prior notice.