Electronics Mart India Launches British Audio Brand Funktion-One In India

Tony Andrews attended the launch alongside Salim Merchant, the brand’s soft ambassador in India

Electronics Mart India Launches British Audio Brand Funktion-One In India

Electronics Mart India Limited (EMIL), through its premium AV and immersive solutions division Audio & Beyond, has officially introduced British professional audio brand Funktion-One to the Indian market with a large-scale showcase event in Mumbai.

Held at Sahara Star Hotel on May 27, the launch brought together hospitality leaders, sound engineers, music professionals, nightlife stakeholders and audio enthusiasts to experience Funktion-One’s globally recognised sound systems and immersive audio technologies.

The event also marked the strengthening of EMIL’s presence in India’s growing professional audio and immersive entertainment segment. Funktion-One Founder and R&D Director Tony Andrews attended the launch alongside music composer Salim Merchant, who is supporting the brand as its soft ambassador in India.

During the showcase, Audio & Beyond and Funktion-One demonstrated a range of the company’s advanced loudspeaker technologies through live performances, DJ sets and multi-format audio demonstrations. The presentation featured products including the Vero VX sound system, projection system design software, intelligent workflow tools and the newly launched PSM15 stage monitor.

EMIL’s association with Funktion-One began in July 2025 through a distribution partnership with the brand’s GCC distributor Em-Tec. Under the collaboration, Audio & Beyond oversees Funktion-One’s local operations, system deployment and technical support in India.

The partnership has already resulted in installations at premium hospitality and nightlife venues such as Four Seasons Mumbai, The Nines Mumbai, Big Bull Hyderabad and Epitome Pune, with plans to expand further across the country.

Speaking about the India launch, Tony Andrews said the country’s deep musical culture and increasing appreciation for high-quality sound made it an important market for the brand.

“India has one of the world’s richest musical cultures and a growing appreciation for reproduced sound quality. We believe there is demand for systems that deliver genuine musical engagement, low distortion and ecologically beneficial high efficiency,” Andrews said.

Rishabh Jain, Managing Director and Partner at Audio & Beyond, EMIL, said the launch aligns with the company’s larger vision of building a premium immersive technology ecosystem beyond traditional consumer electronics.

“As demand for professional audio grows across hospitality, entertainment, nightlife and commercial spaces, Funktion-One complements our premium AV portfolio while reinforcing EMIL’s positioning as a premium experience-led technology brand,” Jain said.