Tag: THUMS UP All Tags
In 2026, music campaigns became more experience-led, bringing brands, artists and platforms closer to audiences
India’s billion-dollar brand, Thums Up brought the Taste the Thunder anthem to the stadium
Anchored by the rallying line “Aaj Kuch Toofani Karte Hain”, the track channels the brand’s trademark toofani spirit,raw, unapologetic, and....