Music-advertising All Tags

Revamping Consumer Behavior Trends: Millennials Versus Gen Z In The
Revamping Consumer Behavior Trends: Millennials Versus Gen Z In The...

For Brands, Music may not be THE driver to get the consumer to buy a product, but buying is majorly....

May 23, 2024

Converse India Embraces Diversity In Music with 'CWTU - Connect
Converse India Embraces Diversity In Music with 'CWTU - Connect...

This campaign is a tribute to the rich tapestry of Indian music, celebrating culture and self-expression.

April 10, 2024


TAM Media Report Reveals Over 1,980 Brands Engaged In Music
TAM Media Report Reveals Over 1,980 Brands Engaged In Music...

In 2023, this upward trajectory continued with a remarkable 46% surge in ad volumes per channel compared to the baseline....

February 27, 2024

Using Live Concerts As A Marketing Tool For Your Talent
Using Live Concerts As A Marketing Tool For Your Talent

While the digital age has transformed music consumption, live concerts remain a powerful catalyst in achieving financial success and growing....

October 16, 2023

Samsung Opera House In Bengaluru Marks 5th Anniversary With Star-Studded
Samsung Opera House In Bengaluru Marks 5th Anniversary With Star-Studded...

Samsung India celebrated this milestone with an exhilarating K-Pop themed cultural event called K-Fiesta

September 26, 2023


Revamping Consumer Behavior Trends: Millennials Versus Gen Z In The
Revamping Consumer Behavior Trends: Millennials Versus Gen Z In The...

For Brands, Music may not be THE driver to get the consumer to buy a product, but buying is majorly....

May 23, 2024

Converse India Embraces Diversity In Music with 'CWTU - Connect
Converse India Embraces Diversity In Music with 'CWTU - Connect...

This campaign is a tribute to the rich tapestry of Indian music, celebrating culture and self-expression.

April 10, 2024

TAM Media Report Reveals Over 1,980 Brands Engaged In Music
TAM Media Report Reveals Over 1,980 Brands Engaged In Music...

In 2023, this upward trajectory continued with a remarkable 46% surge in ad volumes per channel compared to the baseline....

February 27, 2024

Using Live Concerts As A Marketing Tool For Your Talent
Using Live Concerts As A Marketing Tool For Your Talent

While the digital age has transformed music consumption, live concerts remain a powerful catalyst in achieving financial success and growing....

October 16, 2023


Samsung Opera House In Bengaluru Marks 5th Anniversary With Star-Studded
Samsung Opera House In Bengaluru Marks 5th Anniversary With Star-Studded...

Samsung India celebrated this milestone with an exhilarating K-Pop themed cultural event called K-Fiesta

September 26, 2023

Warner Music India Expands Partnership With Sky Digital India
Warner Music India Expands Partnership With Sky Digital India

The companies penned a strategic partnership in 2021, but have now entered into a new phase of collaboration that will....

September 25, 2023

Music Meets Advertising- Are Jingles Still The ‘Heroes’ They Used
Music Meets Advertising- Are Jingles Still The ‘Heroes’ They Used...

Jingles play a crucial role in brand advertising. They aim to create emotional connections between consumers and brands, fostering brand....

September 05, 2023