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Daler Mehndi Inaugurates IPRS "Soundscapes Of India," Celebrating Global Music
Daler Mehndi Inaugurates IPRS "Soundscapes Of India," Celebrating Global Music...

The opening day was highlighted by a fireside chat with Bhangra king and global pop star, Daler Mehndi, whose music....

August 31, 2024

Radio City Partners With WOKA To Redefine Safe Digital Spaces
Radio City Partners With WOKA To Redefine Safe Digital Spaces...

This collaboration represents a significant step forward in Radio City’s ongoing efforts to broaden its audience and deliver safe, engaging,....

August 22, 2024


The New Era Of Music Festival Marketing In India
The New Era Of Music Festival Marketing In India

From digital integration, sustainability and community engagement, to data-driven personalization and the use of Artificial Intelligence (AI), multiple new age....

August 21, 2024

OpraahFx Launches The Creator Accelerator Program To Boost India’s Creator
OpraahFx Launches The Creator Accelerator Program To Boost India’s Creator...

More than 100 micro creators have joined the program, gaining access to top-tier mentorship from the top creators under the....

August 08, 2024

How Live Music Sponsorships Drive Audience Engagement And Marketing
How Live Music Sponsorships Drive Audience Engagement And Marketing

The intricate relationship that exists between music, emotions, and consumer behaviour have a big impact on how people think and....

August 05, 2024


Daler Mehndi Inaugurates IPRS "Soundscapes Of India," Celebrating Global Music
Daler Mehndi Inaugurates IPRS "Soundscapes Of India," Celebrating Global Music...

The opening day was highlighted by a fireside chat with Bhangra king and global pop star, Daler Mehndi, whose music....

August 31, 2024

Radio City Partners With WOKA To Redefine Safe Digital Spaces
Radio City Partners With WOKA To Redefine Safe Digital Spaces...

This collaboration represents a significant step forward in Radio City’s ongoing efforts to broaden its audience and deliver safe, engaging,....

August 22, 2024

The New Era Of Music Festival Marketing In India
The New Era Of Music Festival Marketing In India

From digital integration, sustainability and community engagement, to data-driven personalization and the use of Artificial Intelligence (AI), multiple new age....

August 21, 2024

OpraahFx Launches The Creator Accelerator Program To Boost India’s Creator
OpraahFx Launches The Creator Accelerator Program To Boost India’s Creator...

More than 100 micro creators have joined the program, gaining access to top-tier mentorship from the top creators under the....

August 08, 2024


How Live Music Sponsorships Drive Audience Engagement And Marketing
How Live Music Sponsorships Drive Audience Engagement And Marketing

The intricate relationship that exists between music, emotions, and consumer behaviour have a big impact on how people think and....

August 05, 2024

Saregama Reports 9% YoY Growth In Q1 FY25 Financial Results
Saregama Reports 9% YoY Growth In Q1 FY25 Financial Results

The company reported an adjusted EBITDA of Rs.680 million in Q1FY25, up 9% from Rs.623 million in Q1FY24. The profit....

August 03, 2024

TIPS Industries Achieves 40% Revenue Growth, 61% PAT Surge In
TIPS Industries Achieves 40% Revenue Growth, 61% PAT Surge In...

The company launched a total of 97 new songs, including 18 new film songs and 79 non-film songs. Notable album....

July 25, 2024

L&K Saatchi & Saatchi India Launches CollegeDekho's Campaign "Banayenge India
L&K Saatchi & Saatchi India Launches CollegeDekho's Campaign "Banayenge India...

The campaign highlights a poignant story of a father, who has always provided the best for his son, now turning....

July 04, 2024


Shaadi.com Launches New Ad Campaign For VIP Shaadi.com Personalized Matchmaking
Shaadi.com Launches New Ad Campaign For VIP Shaadi.com Personalized Matchmaking...

The ad campaign, involving a TVC and a digital ad that features famous actor Ronit Roy, focuses on the benefits....

July 01, 2024

ii Music Releases New Song "Fashionista," Capturing The Spirit Of
ii Music Releases New Song "Fashionista," Capturing The Spirit Of...

The song, featuring striking lyrics by JUNO (Avinash Chouhan), a captivating composition by Yash Chauhan, and the soulful voice of....

June 26, 2024