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The launch strengthens Blaupunkt’s presence in India’s party audio segment
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The move aims to boost transparency as AI-generated music grows across the industry
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The campaign uses humour to promote boAt’s audio, wearables and other tech upgrades for Diwali
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Advertisers weigh the instant recall of hit songs against the long-term value of original scores in building distinctive sonic identities
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India to get Spotify Audiobooks from November 12 as the service expands from 22 to 180+ markets globally
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Prior to this, Hariramani worked with Sony Music India, JioSaavn and Ormax Media
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Parvati has also crossed 1.5 million short-form video creations
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Varun Parikh, Chief Engineer & Director, Bay Owl Studios, and Institute Director, Abbey Road Institute Mumbai, on industry-led music education
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The initiative, called ‘Intelligent Ears’, has been developed through boAt CREST AI, using Google Gemini and Google Cloud
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His role at Sony Music Entertainment will focus on its Indian and international music repertoire
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The campaign explores how, despite changing lifestyles and circumstances, music continues to act as a shared cultural connection
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Rajeev Raja, Founder, BrandMusiq, talks about why brands need to move from campaign music to distinctive, intentional sonic identities that....
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Pakistan’s most-streamed song in 2022, with nearly 405 million Spotify streams
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The brand now offers premium personal audio across in-ear, over-ear and open-ear formats
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The headphones are positioned for use across travel, work and leisure
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The original has crossed 90 million Spotify streams, while the remix adds Shreya Ghoshal’s Hindi vocals while retaining its Malayalam....
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The trial lets users read posts or consume them through audio and video across select English-language communities
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Hasan previously worked with Pocket FM’s Germany team, contributing to creative initiatives and performance advertising
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Created with BrandMusiq, ‘TechM Ting’ reflects Tech Mahindra’s ‘Scale at Speed’ positioning
Buyers of select boAt audio products will receive a four-month Spotify Premium subscription, including 12 weeks free
The collaboration aims to expand the brand's reach in the B2B segment
He helped expand Saregama's digital music business in South India
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32% of users streamed music on YouTube, 31% on Spotify, while 10% still relied on pirated sources
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The latest framework is designed to provide greater consistency and transparency for publishers, advertisers and technology providers
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The partnership reinforces boAt's commitment to supporting emerging creators and youth-driven cultural movements
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In her new role, Galani will lead original audio content development while supporting Saregama's GenAI video initiatives
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Through the two films, boAt highlights the Airdopes ProClip's comfort, secure fit, privacy and ambient awareness
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Singh recalled joining Spotify when audio advertising in India was still in its early stages, despite widespread skepticism
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Creators can now add up to 15 seconds of licensed or AI-generated music to image posts
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Under the proposed model, DMRC will receive 85% of ad revenue, while the agency will retain 15%
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The new range introduces the xboom Bounce and xboom Grab, combining AI-driven audio features with portable designs aimed at music....
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Bringing artists and audiences closer through immersive sound
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The launch is backed by the "Let's Freakin' Groove" campaign, encouraging users to turn any location into a party
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It concludes with a three-day residential retreat, alongside access to MMF's Manager Certification Programme
In this guest column, Sukhesh Madaan, CEO of Blaupunkt Audio India, discusses how modern audio technology is transforming the way....
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Sonam Bajwa tests the Airdopes ProClip's secure fit through energetic dance moves and hair flips
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The exit from microdramas comes as Pocket FM explores a reverse flip to India ahead of a possible IPO
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Kaul argues that in an increasingly audio-first world, brands can no longer afford to treat music as an afterthought
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Prior to joining boAt, Kumar served as Creative Lead at Zomato, contributing to the brand's creative and marketing campaigns
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With over 11 million views for 'Kaahe Mose', Garvit-Priyansh take their biggest step yet onto the global stage through YouTube....
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Prior to Spotify, she held a communications leadership role at Tinder
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Tony Andrews attended the launch alongside Salim Merchant, the brand’s soft ambassador in India
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In this exclusive interview with loudest.in, Anurita Patel discusses radio’s emotional connect and the future of audio in the digital....
The is now streaming across KaanPhod YouTube channel and all major OTT platforms
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The speakers include six Neon RGB lighting modes designed to enhance gaming and entertainment setups
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Haran Ramachandran of Spotify said sound-led experiences can foster deeper emotional connections than traditional interruption-based advertising
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Marvel, DC and Pocket FM are set to power a massive year for superhero fandom in theatres and audio entertainment
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Datta brings over 15 years of experience in consumer electronics, sales and market strategy
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The network was named ‘Radio Network of the Year’, recognising its evolving content and engagement strategy
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Major labels like Sony Music Group, Universal Music Group, and Warner Music Group allege AI platforms used copyrighted music without....
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The catalogue spans a wide mix of genres including mythology, memoir, biography, business and science
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Its focus on customisation and craftsmanship has made it a preferred choice for ultra-luxury, experience-led homes
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The accidental sound that became the IPL’s most recognisable anthem
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The move aims to strengthen operations and drive long-term growth, especially in international markets like the US
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Building on this global engagement, YouTube is enhancing its livestream capabilities to make the experience more immersive
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BIS aims to reduce ambiguity in business operations, contracts, and regulatory processes, while aligning the sector with broader service standardisation....
The announcement was shared by the company’s founder via social media, highlighting the strategic intent behind the raise
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Soni highlighted that the collaborations underscore YouTube’s commitment to “democratizing technology” and empowering India’s rapidly growing base of digital creators
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The platform is expanding beyond music into audio, video, podcasts, and interactive formats, creating new avenues for advertiser engagement
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Ibiza offers 12-hour playback and dynamic LED lighting
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The partnership signals Kuku’s next growth phase, blending star power with AI-driven content innovation
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The MoU was formalised in New Delhi in the presence of Gajendra Singh Shekhawat, Vivek Aggarwal, and Gunjan Soni
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The move impacts roughly 15 employees, primarily across divisions such as Spotify Studios and The Ringer
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Key features include Dolby Vision for vivid visuals and Dolby Atmos for immersive 360-degree spatial audio
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The Music Studio 5 does support Spotify Connect and other streaming services, allowing users to stream music seamlessly over Wi-Fi
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The project is expected to earn Rs 1,200 crore, with a three-year target of Rs 3,500–4,000 crore.
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Gupta announced the launch on X, offering little detail about the nature of the startup but signaling a personal and....
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The 14-day residential programme is designed for DJs, producers, live performers and visual artists seeking to elevate their craft through....
In an exclusive column, Abhijeet Ghoshal says radio’s human warmth and emotional connection keep it relevant even in today’s screen-driven....
The update, confirmed by the company on X (formerly Twitter), is now rolling out on both Android and iOS devices....
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The music streaming platform is reportedly testing a paywall for song lyrics, which could limit access for free users and....
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Tripathi brings a cinematic sensibility rooted in emotional authenticity and cultural texture
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According to Spotify, audio advertising allows brands to engage audiences without distraction, creating deeper recall and emotional resonance compared to....
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The project explores emotional responsibility, self-awareness and preventive thinking, while presenting an entertaining and accessible story for diverse audiences
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The proposal comes as Shorts continue to generate heavy view volumes but comparatively low monetisation for rights owners
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In his new role, Sharma will report to Prateek Dixit, co-founder of Pocket FM, and will lead the company’s AI....
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The Music Studio 7 supports high-resolution audio up to 24-bit/96kHz and can be used as a standalone speaker or paired....
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Prior to their removal, YouTube had placed both Screen Culture and KH Studio under temporary monetisation restrictions
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The track didn’t just climb on the strength of its audio streams or music video views; it surged because millions....
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With unique installs on Play Store, this milestone also highlights JioSaavn’s expanding listener base and growing resonance of its product....
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The feature builds on the popularity of year-end reviews first made mainstream by Spotify Wrapped
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In this guest column, Harvinderjit Singh Bhatia, Co-Founder & CEO of Radiowalla Network Ltd., highlights how programmatic audio is rapidly....
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The report estimates that YouTube contributed over Rs 16,000 crore to India’s GDP in 2024 and supported more than 9.3....
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In this guest column, he highlights how brands invest heavily in visuals but overlook sound, the true driver of emotion....
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Chosen from millions of emerging Asian voices, Pragati is one of only three Indian artists recognized for her breakthrough journey,....
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The technology could be used to add soundtracks to videos or even compose instrumental accompaniments, such as guitar backing for....
In an exclusive interview with Loudest.in, he shares how Dolby elevates sight and sound across cinema, home, streaming, and cars,....
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With a vast library of songs in multiple Indian and international languages, JioSaavn ensures that its listeners enjoy a global....
Published by Pan Macmillan, this title brings together 20 of the most chilling true crime stories, from across the Indian....
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It becomes the First Indian retail media company to offer end-to-end programmatic audio advertising capabilities.
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The ArtistOne Finds playlist is a revolutionary step towards highlighting upcoming talent with established and well loved artists.
In an exclusive chat with loudest.in, Bhatia shares how Radiowalla’s IPO success was powered by strategic B2B positioning, tech innovation,....
The deal paves the way for Bhadana to make his theatrical debut under the Saregama banner, not just as an....
The recognition strengthens the label’s position as a dynamic, culturally attuned player in the music landscape
In an exclusive interview with loudest.in, Yogesh Nambiar, Country Marketing Director at HARMAN India, opens up about the brand’s evolving....
A powerful display of creativity and cultural storytelling, highlighting the station’s strong presence in digital, radio and podcasts.
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The audiobook, ‘Vivekanand ki Kahani’ on Audible can be listened to here by Audible members.
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In addition to speaking, Rajeev has also been invited to serve on the Craft and Execution Excellence jury, where he’ll....
The initiative successfully kicked off at WAVES, featuring dynamic collaborations such as The Dharavi Dream Project with Beatpella, and KING....
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He underscored YouTube's significant economic impact, stating that the platform has paid over INR 21,000 crore to Indian creators, artists,....