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Prior to Spotify, she held a communications leadership role at Tinder
Tony Andrews attended the launch alongside Salim Merchant, the brand’s soft ambassador in India
In this exclusive interview with loudest.in, Anurita Patel discusses radio’s emotional connect and the future of audio in the digital....
Shahir Muneer, Founder and CEO of Divo, discusses music licensing issues amid the Zee Music Company-Nykaa copyright dispute
Jan-Paul Jeffrey said the recognition reflects Spotify’s emotional connection with listeners beyond its role as a digital service
Haran Ramachandran of Spotify said sound-led experiences can foster deeper emotional connections than traditional interruption-based advertising
The companies said the feature will open up an additional revenue stream for artists and songwriters beyond existing Spotify royalties
Prior to joining Spotify, Kamat worked with Meta and WhatsApp
The global music streaming platform has temporarily changed its app icon into a green glittering disco ball to celebrate its....
Reports suggested the disruptions were temporary, with complaint numbers gradually falling later in the day
The new anniversary experience turns users’ listening habits into a shareable musical time capsule
Industry veteran Neha Ahuja reflected on the evolution of audio consumption in India over the past decade
Industry leaders decode the rise of indie music in modern brand communication
The offering, valued at Rs 597, allows users to enjoy ad-free, high-quality audio streaming across devices
Singh’s appointment comes amid intensifying competition in audio streaming beyond music
The move comes as the platform looks to strengthen trust in music discovery and ensure fans can better identify genuine....
The move comes amid rising investor scrutiny, including from Bill Ackman, whose firm holds over 4.5% in UMG
Vakil signalled an ambitious 2026 pipeline for music-led brand experiences
Over 3,000 fans gathered at Bharat Mandapam for a high-energy, nostalgia-led music night
At Spotify India, Srivastava shaped marketing strategy for over seven years
The launch broadens access to Spotify’s ad inventory, enabling businesses of all sizes to run campaigns without large budgets or....
Developed with Rajeev Raja, Founder of BrandMusiq, the system aims to create a distinct, unified brand voice across touchpoints
In this guest column, Rajeev Raja of BrandMusiq explores the shift from jingles to sonic branding and why sound is....
Batra reflected on his journey from building India’s streaming space to shaping SAMEA, highlighting new opportunities across the industry
The move marks a shift from building ventures like Hoopr to enabling broader growth
In his previous capacity, Kumar was already closely involved in shaping Spotify’s regional music marketing strategies
The platform is expanding beyond music into audio, video, podcasts, and interactive formats, creating new avenues for advertiser engagement
The partnership signals Kuku’s next growth phase, blending star power with AI-driven content innovation
The feature gives artists greater control over their profiles by allowing them to review and approve any new music before....
In this guest column, Sharan Radhakrishnan of Spotify explains how culture-first, music-led experiences are redefining brand engagement
Mohijit Mukerjee describes it as a breakthrough cultural moment at the intersection of cinema and music
The move impacts roughly 15 employees, primarily across divisions such as Spotify Studios and The Ringer
Amarjit Singh Batra described India as a diverse, creative market, highlighting the platform’s role in music industry growth
The partnership reflects a shared vision between the brand and the Oscar-winning musician to nurture talent and strengthen music culture....
The Music Studio 5 does support Spotify Connect and other streaming services, allowing users to stream music seamlessly over Wi-Fi
The collaboration aims to expand the K-pop ecosystem by blending music, storytelling and fandom-driven content
Kaul shared the news in a reflective LinkedIn post, describing the cover feature as less of a personal milestone and....
Balyan’s five-year Spotify milestone spotlights streaming’s global surge and the accelerating pace of innovation reshaping music
As cinema and commerce converge, brands are embracing Bollywood-style storytelling to spark real emotional connection
In a statement on his official channels, Mukesh alleged that HMC Events failed to pay his agreed fees, with three....
The development builds on Spotify’s earlier AI innovations and partnerships, including collaborations with major labels to co-develop creator-centric AI products
From Stage to Strategy,how John Mayer’s Live Show Signals India’s Market Maturity
The milestone was shared by Neha Ahuja, Consumer & Tech Business Leader and Board Member, who highlighted the company’s momentum....
Tagore has launched Collabor8, a next-generation artist management and brand-building agency aimed at reshaping how music talent is nurtured and....
The appointments signal Percept Live’s focus on growth, monetisation and scaling its IPs globally
The 1 million follower milestone underscores the growing appetite for authentic, community-driven music content in the country
Tripathi brings a cinematic sensibility rooted in emotional authenticity and cultural texture
In a LinkedIn post, Amarjit Singh Batra credited years of steady, unseen groundwork for Spotify’s milestone
In this guest column, he examines how Arijit Singh’s playback exit signals the end of Bollywood’s safest musical era
Spotify described the 2025 milestone as not only a historic financial achievement but also a reflection of broader shifts in....
The association will see Verma co-creating music-led narratives, engaging storytelling and social media content that aligns with Bridgestone’s regional marketing....
Announced on January 26 in the presence of Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairperson of....
Shared on linkedin by Arjun Ravi Kolady, Head of Sales – India at Spotify, the Lollapalooza India 2026 playlist offers....
BTS’s Arirang hits 2M Spotify pre-saves in four days, topping global charts
One remark sparked debate, but decades of music continue to define A.R. Rahman
January 2026 marks a milestone for brand-led , sports, and youth engagement in India
As live entertainment becomes central to youth culture, Lollapalooza India 2026 showcases how culture-first brand partnerships are redefining the modern....
In this guest column, she explores how Indian brands in 2025 used music not as background, but as a powerful....
Of those respondents, 85% reported a decline in revenue since the policy was introduced, while 65% described the impact as....
In this guest column, Mandar Deshpande of Madverse Group breaks down the real money behind Spotify streams in India and....
From Shillong to the Andaman Islands, DRUM TAO’s performances pulsed with rhythm, energy and cultural expression
According to the group, it scraped Spotify’s library at scale, capturing approximately 256 million rows of track metadata and as....
Expanded music video catalog launches for premium subscribers in the U.S. and Canada
Wrapped 2025 brings India a richer, more immersive breakdown of its top artists, songs and podcasts of the year
Powered by the song ‘Human’, the films land with amplified emotional impact
The partnership brings together talent from diverse fields, reflecting OnePlus’ performance-driven philosophy and positioning them as the voice of OnePlus....
In this guest column, Arkaprava Ray, SVP & Head of Marketing Strategy & Brand at HSBC India, explains how the....
With luxury tie-ups and immersive production, Akon’s Mumbai show redefined how brands elevate live experiences
India stands out as a key market, with users long demanding features offered abroad ,especially lossless audio and AI-powered listening....
In this guest column, he highlights how brands invest heavily in visuals but overlook sound, the true driver of emotion....
Kataria brings rich experience in brand marketing and consumer engagement, with past leadership roles at Britannia Industries, Kraft Heinz, and....
The debut edition of I-Pop Icons Live went far beyond being just another concert,it marked a defining moment for the....
The exclusive, invite-only event brought together Spotify Premium subscribers, creators, and music fans for an immersive night of performances, art,....
The song’s rise reflects a broader shift in audience preference toward independent voices crafting unfiltered, relatable narratives
Jennifer Lopez shines in a new Los Angeles campaign by Norman Jean Roy, blending her signature charm with Zen Diamond’s....
With this new integration, users can now discover personalized music and podcast recommendations seamlessly through conversational AI, broadening Spotify’s reach....
This article explores how festive anthems in India have become a key marketing tool, blending tradition, consumer sentiment, and brand....
The future of the music industry is being written, and we believe that aggressively protecting against the worst parts of....
His leadership has not only helped Spotify find its footing in one of the world’s most complex markets but has....
The collaboration seeks to connect with India’s youth by fusing , authenticity, and self-expression to spark cultural impact.
The feature, previously dubbed Spotify HiFi, brings playback in up to 24-bit/44.1 kHz FLAC and covers both new and older....
Before this elevation, Neha Ahuja led Spotify India’s marketing operations as Director.
In an industry where male artists have historically dominated the top streaming charts, Shreya's climb to being number 1 in....
In an exclusive interview, Jeff Straughn, Chief Brand Officer at Primary Wave, shares insights on authentic brand partnerships, digital-era music....
More than any visual element, music is what defines Ganesh Chaturthi. And it is music that has become the most....
The messaging feature will allow users to chat and share music with people they have interacted with on Spotify.
The deal paves the way for Bhadana to make his theatrical debut under the Saregama banner, not just as an....
The latest update adds a conversational element, letting users directly influence what they hear by simply speaking to the DJ.
Spotify's Dustee Jenkins cautions that treating music streaming like video over-the-top (OTT) could backfire, even though the measure is intended....
The ‘Zara Muskurade’ campaign was launched on World Smile Day and was strongly rooted in Himalaya's Muskaan CSR program, which....
According to outage monitoring service Downdetector, user complaints began spiking in the afternoon, peaking at approximately 2:15 PM IST with....
The streaming platform is evolving to make it easier for advertisers to buy, create and measure the impact of their....
To amplify the initiative, 7UP® has unveiled a new digital campaign film featuring the music sensation Anirudh Ravichander.
This feature simplifies music recommendations, similar to Instagram Stories, but with WhatsApp’s added layer of end-to-end encryption for privacy.
Spotify has steadily strengthened its contribution to the local music industry. In 2024 alone, Indian artists were discovered over 11.2....
It has enabled global listeners to discover artists from India, with consumption of music from local artists skyrocketing by over....
The partnership will spotlight Levi’s menswear range, including the latest New Loose and Relaxed fits, which align seamlessly with Dosanjh’s....
Reports indicate that boAt is exploring a confidential filing route for its draft red herring prospectus (DRHP) and aims to....
This sonic branding initiative deepens the emotional connection between the brand and its audience, seamlessly integrating across Asian Paints’ diverse....
While Spotify is still finalizing the details, the new subscription is expected to cost an additional $6 per month, raising....