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Shemaroo Sparks Change With Powerful Women’s Day Campaign #HarRoleIsHerRole
Shemaroo Sparks Change With Powerful Women’s Day Campaign #HarRoleIsHerRole

This Women’s Day, Shemaroo Entertainment goes beyond conversation to drive real change with #HarRoleIsHerRole—a campaign that challenges how we perceive....

March 06, 2025

Dialogue’s Survey Finds 82% Of Indian Musicians Concerned About New
Dialogue’s Survey Finds 82% Of Indian Musicians Concerned About New...

The report highlights India's booming music creator economy, its role in cultural diplomacy, the rise of regional talent, and structural....

March 05, 2025


Streaming The Story: Are Music Documentaries Genuine Or Just PR?
Streaming The Story: Are Music Documentaries Genuine Or Just PR?

The rise of music documentaries is fueled by a shift in audience consumption patterns. With the dominance of social media....

February 20, 2025

Coke Studio Revives The Magic Of Mixtapes For A Musical
Coke Studio Revives The Magic Of Mixtapes For A Musical...

This campaign has been conceptualised by Ogilvy India as a part of OpenX from WPP.

February 15, 2025

Swiss Beauty’s New Campaign Brings An AI-Powered Rap Anthem ‘CRAZE’
Swiss Beauty’s New Campaign Brings An AI-Powered Rap Anthem ‘CRAZE’

This catchy, confident lyric drives home the campaign’s key message—Swiss Beauty CRAZE isn’t just about following trends, it’s about creating....

February 14, 2025


Shemaroo Sparks Change With Powerful Women’s Day Campaign #HarRoleIsHerRole
Shemaroo Sparks Change With Powerful Women’s Day Campaign #HarRoleIsHerRole

This Women’s Day, Shemaroo Entertainment goes beyond conversation to drive real change with #HarRoleIsHerRole—a campaign that challenges how we perceive....

March 06, 2025

Dialogue’s Survey Finds 82% Of Indian Musicians Concerned About New
Dialogue’s Survey Finds 82% Of Indian Musicians Concerned About New...

The report highlights India's booming music creator economy, its role in cultural diplomacy, the rise of regional talent, and structural....

March 05, 2025

Streaming The Story: Are Music Documentaries Genuine Or Just PR?
Streaming The Story: Are Music Documentaries Genuine Or Just PR?

The rise of music documentaries is fueled by a shift in audience consumption patterns. With the dominance of social media....

February 20, 2025

Coke Studio Revives The Magic Of Mixtapes For A Musical
Coke Studio Revives The Magic Of Mixtapes For A Musical...

This campaign has been conceptualised by Ogilvy India as a part of OpenX from WPP.

February 15, 2025


Swiss Beauty’s New Campaign Brings An AI-Powered Rap Anthem ‘CRAZE’
Swiss Beauty’s New Campaign Brings An AI-Powered Rap Anthem ‘CRAZE’

This catchy, confident lyric drives home the campaign’s key message—Swiss Beauty CRAZE isn’t just about following trends, it’s about creating....

February 14, 2025

SulaFest 2025 Returns In Spectacular Style, Uniting , Wine &
SulaFest 2025 Returns In Spectacular Style, Uniting , Wine &...

The Ultimate Vineyard Celebration Returns for its 14th Edition.

February 04, 2025

A Look At Delhi’s Electoral Music Campaigns: How Political Tunes
A Look At Delhi’s Electoral Music Campaigns: How Political Tunes...

From traditional melodies to modern beats, every party is using music to make a lasting impact.

January 30, 2025

Absolut And White Label Partners To Challenge Stereotypes With Bold
Absolut And White Label Partners To Challenge Stereotypes With Bold...

The campaign features four powerful films that aspire to spark a movement, encouraging people to look beyond labels.

January 23, 2025


Tips Music Reports 27.65% Surge In Net Profit For Q3
Tips Music Reports 27.65% Surge In Net Profit For Q3...

The company’s operating EBITDA surged by 28% to ?55.6 crore, up from ?43.4 crore in the corresponding quarter last year.

January 22, 2025

Amazon Music Reveals Breakthrough Artists To Watch 2025 For India
Amazon Music Reveals Breakthrough Artists To Watch 2025 For India

As part of this annual campaign, these talented artists, already making an impact in shaping India's musical landscape, are featured....

January 21, 2025