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Doom-Scrolling No More: 82% of Indian Gen Z Turns To
Doom-Scrolling No More: 82% of Indian Gen Z Turns To...

The report reveals that Gen Z sees music as a social tool, with 82% using Spotify to break digital isolation....

October 28, 2024

BrandMusiq And NIU Present Trailblazing Sonic Branding Research At AMA
BrandMusiq And NIU Present Trailblazing Sonic Branding Research At AMA...

This study represents a significant advancement in understanding the nuanced interplay of auditory cues in branding.

September 18, 2024


Frodoh Teams Up With Jeep For First-Ever CTV Campaign
Frodoh Teams Up With Jeep For First-Ever CTV Campaign

Conceptualized and crafted by Starcom India part of Publicis Groupe India, this innovative campaign featured a video of Bollywood superstar....

September 10, 2024

OML Entertainment Names Tusharr Kumar As New Chief Executive Officer
OML Entertainment Names Tusharr Kumar As New Chief Executive Officer

As CEO, Tusharr will strengthen the company’s advertising, artist representation, creator tech, and long-form content businesses.

September 05, 2024

OML And Canva Launch 'Dil Se, Design Tak' Campaign To
OML And Canva Launch 'Dil Se, Design Tak' Campaign To...

Dil se, design tak’ has been crafted on the back of a simple consumer insight to demonstrate and elevate the....

July 29, 2024


Doom-Scrolling No More: 82% of Indian Gen Z Turns To
Doom-Scrolling No More: 82% of Indian Gen Z Turns To...

The report reveals that Gen Z sees music as a social tool, with 82% using Spotify to break digital isolation....

October 28, 2024

BrandMusiq And NIU Present Trailblazing Sonic Branding Research At AMA
BrandMusiq And NIU Present Trailblazing Sonic Branding Research At AMA...

This study represents a significant advancement in understanding the nuanced interplay of auditory cues in branding.

September 18, 2024

Frodoh Teams Up With Jeep For First-Ever CTV Campaign
Frodoh Teams Up With Jeep For First-Ever CTV Campaign

Conceptualized and crafted by Starcom India part of Publicis Groupe India, this innovative campaign featured a video of Bollywood superstar....

September 10, 2024

OML Entertainment Names Tusharr Kumar As New Chief Executive Officer
OML Entertainment Names Tusharr Kumar As New Chief Executive Officer

As CEO, Tusharr will strengthen the company’s advertising, artist representation, creator tech, and long-form content businesses.

September 05, 2024


OML And Canva Launch 'Dil Se, Design Tak' Campaign To
OML And Canva Launch 'Dil Se, Design Tak' Campaign To...

Dil se, design tak’ has been crafted on the back of a simple consumer insight to demonstrate and elevate the....

July 29, 2024

Spotify Launches "Music, Magic Hai" Campaign To Celebrate The Power
Spotify Launches "Music, Magic Hai" Campaign To Celebrate The Power...

The campaign features four short films that depict how music unites people, evokes nostalgia, bridges generational gaps, and serves as....

July 22, 2024

Kulfi Collective Teams Up With Nothing For CMF Brand Launch
Kulfi Collective Teams Up With Nothing For CMF Brand Launch...

The two master films; one for a global audience and one tailored for India featuring actress Rashmika Mandanna, cleverly builds....

July 17, 2024

Pocket FM Sweeps Sci-Fi At e4m Golden Mikes 2024;Audio Series
Pocket FM Sweeps Sci-Fi At e4m Golden Mikes 2024;Audio Series...

Pocket FM’s Yakshini bags Silver in the Horror/ Thriller category. Since 2021, the series continues to entertain its audience and....

June 27, 2024


Goafest 2024 Day 2: First Half Wrap-Up Highlights Strategies For
Goafest 2024 Day 2: First Half Wrap-Up Highlights Strategies For...

Looking to the future, Snapchat will be investing in advanced engagement tools and will also look at the camera's potential....

May 30, 2024

Goafest 2024 – Day 1 Sets The Stage For Adaptation
Goafest 2024 – Day 1 Sets The Stage For Adaptation...

To host engaging sessions with experts from the creative sector with a focus on ‘The Age of Adaptability’.

May 29, 2024