The U.S. music industry is the No.1 recorded music market in the world. Music consumption is directly proportional to convenience, thereby making it dependent on how we consume music. The RIAA…
Whether it’s Musicians, Podcasters or YouTubers, it seems like Merchandising has found a way to infiltrate the monetizing plans of every kind of creator on the internet. Musicians have been…
The Indian music industry, which is currently estimated at around Rs 8.5 billion, could reach Rs 20 billion if practices to curb piracy are adopted to maximize revenues. The Current…
Original Content now accounts for approximately 40% of overall content usage. Exclusives, specials, consumer redemptions etc are unveiling new engagement models between artists and fans. A panel discussion was held…
