Tips remains inspired and guided by the story and philosophy of “Good Content Is King”. The company welcomes Anushka Ranjan as the youngest Creative Producer to join the team.
With their wealth of experience, Tips denotes success and spells entertainment. It has always been their endeavours to reach all the consumers and offer them the best of original content. Tips along with Anushka plans to produce entertaining, uplifting content that combines excellent storytelling and superior talents, targeting the youth of the country.
Both Tips and Anushka will navigate the change with premium tailored content. They will adapt to the Indian social fabric and invest in more tailored content in order to experiment beyond the usual formats and clichés to create nuanced content.
Kumar Taurani says “This is a generation that is digital savvy and leading the digital and social media movement in India; they understand content and are willing to pay for it, which is the future of entertainment.”
Owing to the quality of farsightedness and ability to capitalise on small opportunities, Anushka believes, the promise of tomorrow starts with today.
“I’m thrilled to be collaborating with Kumar ji, Girish and the team at Tips who have been actively contributing to content creation in the Indian film industry since its conception. My life has and will always be about consuming good impactful content and now with this new position I hope to bring together younger and newer resources of today who will be writing our story of tomorrow.”