Music Release

Prateek Kuhad Shares“KHONE DO” Official Music Video – New EP Shehron Ke Raaz

Google+ Pinterest LinkedIn Tumblr

Critically acclaimed singer-songwriter Prateek Kuhad has shared the official music video for “Khone Do.” The track appears on his recently released Hindi EP, Shehron Ke Raaz, with the video streaming now on Prateek’s official YouTube channel.

Directed by award-winning filmmaker Reema Sengupta (aka Reema Maya), the whimsical video meanders through fantastical dreamscapes–with the collage art brought to life by Rushil Bhatnagar and Sourya Sen–and serves as a surrealist exploration of the shared dreams of lovers depicted through experimental photomontages.

Kuhad stated, “I wanted to explore the idea deep physical and emotional intimacy that lovers share by the idea of them being in bed together. I’ve experienced that intimacy and I’m sure so many others have as well. Reema took that idea into a fantastical and dreamy world that’s privy only to these lovers, that they share together and that outlines their relationship. It’s a gorgeous take on the sentiment behind the song!”

Director Reema Sengupta (Maya) elaborated, “We wanted to visually explore the concept of timelessness in love. In the music video for ‘Shehron Ke Raaz,’ we did it through a nostalgic dance video rooted in real spaces. In the music video for ‘Khone Do’ we’re looking at timelessness in love through dreams – where the past, present and future can all co-exist in the same frame. The track feels like a beautiful lullaby, it makes you feel like everything is going to be okay. We took the simplest, most instinctive thought that the song evoked and embarked on an ambitious adventure to make an epic 4-minute-long dream.”

Last month, the artist shared the official video for the EP’s title track, a slice-of-life music video that pays a charming ode to old Bombay and captures a theme that is central to the four-track Shehron Ke Raaz EP – secret stories of love nestled in the big cities. The video is streaming now on the artist’s official YouTube channel.

The Shehron Ke Raaz EP arrived earlier this month and has already amassed nearly ten million streams globally. Kuhad returns to his Indian roots on the project, recording in Bombay and singing in Hindi as he explores the intimate, often hidden worlds that lovers create for themselves. There’s a sweetness to his delivery that transcends language and culture, resulting in a dreamy and profoundly moving body of work that speaks to the kind of fundamentally human desires that bind us all. The four-track collection includes an acoustic version of Kuhad’s 2020 breakout hit “Kasoor,” and was heralded by singles “Tere Hi Hum” and the EP’s title trackShehron Ke Raaz is available now on all streaming platforms via Elektra Records.

Last fall, Prateek announced his signing to Elektra Records, making history as the first solo Indian act to join the storied label. The news was heralded by the re-release of his 2018 breakthrough EP cold / mess, lauded by Atwood Magazine an “an utterly breathtaking, expansive piece of indie folk mastery.” The collection has racked up critical praise from NPRVultureBillboardUproxx, and former President Barack Obama, who featured “cold / mess” on his 2019 Songs of the Year playlist. In February, Kuhad shared “cold / mess (on piano),” a stripped-back take of the delicate ballad.

Write A Comment