Press Release

A&M STUDIO wraps up its fifth digital charity event – The Freedom Festival – “Freedom in everything and nothing less” which took place from 8th August to 22nd August 2020 with 100 plus performances across 6 countries.

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29th August 2020, Mumbai: The 15 day Freedom Festival was a cracker of a show from start to finish.
Artists from over 6 countries performed at the digital charity concert and expressed in their
own way, their concept and value of freedom. Many emotional, exciting and exhilarating
moments with people around the world mesmerised with the phenomenally talented artists.
The Objective of Freedom Festival was to spread the message of True Freedom and how the
real value of being free can only be understood by those who have earned it or have made
sacrifices for it. Through our music, we want to show the world, what it means to be free and
bring about a change, that will give us the Freedom To Be Ourselves no matter what! ‘The
Freedom Festival’ is a way of Celebrating Freedom with respect and dignity over a two week+
long digital concert performed by a repertoire of highly talented artists from A&M Studio.”
During the 15 day mega digital festival of freedom, every performer expressed their meaning
of freedom – freedom from judgement, freedom of speech, freedom of expression, freedom
from negativity, freedom from labels, freedom of choice, freedom from everything that’s
unfair.
Speaking on the Freedom Festival, Founder & CEO of A&M Studio, Manpreet Singh Kochar
said, “This one was the biggest out of our 5 digital concerts. We are proud to have spread our
footprint across 6 major countries and thereby reached across to a wide range of audiences.
This concert had over 100 performances. Overall, our 5 concerts had over 300 artists, over
1000 hours of entertainment, 6 countries and 45 days of entertainment. I think we not only
achieved a significant amount of visibility, but also entertained the audiences across the
countries during these tough times and also raised money for our charity partner. I thank all
the phenomenal artists who participated and our partners who stood with us steadfastly all
through.”
On the occasion of the completion of the 5th and biggest digital concert, Dr Annurag Batra,
Chairman and Editor in Chief, Businessworld and Exchange4media Group, “We are delighted
to have partnered with A&M Studio for this huge concert which showcased such good talent
across the world. My kudos to A&M Studio, to have achieved this mammoth concert
seamlessly and more so for a charitable cause. I wish them the best and we look forward to
continued partnership.”

The Freedom Festival showcased 100 Plus performances and displayed the following
talented artists showcased by A&M Studio. This was also the inauguration of the A&M
Studio Germany talent pool and the appointment of Rucha Joshi as Country Head –
Germany operations.
From Canada – Milan Verma Wadhawan, Disha Patel, Kanav Malhotra, Jay Sulanki, Sunny
Dudeja, Sunny Dudeja, Kruti Thaker, Akshay Sharma, Glory Guliani, Mansi Pandya, Amol
Mahadik, Tripti Avasthi
From USA – Azim Khan, Vidya Dave, Manmeet Kaur , Pallavi Belwariar, Sheena Dwivedi,
Parwaz Ekram Sanjeeta Shrivastava, Kaushal Sampat, Avni Singh, Aisha Zeeshan Usmani
From UAE – Shail Phatarpekar, Ankita Jha kochar , Jayanthi Suresh , Nilanjana Deb , Bassam
From Germany – Rashmi Barve, Zaie Kale, Milind Patwardan
From UK – Meena Trivedi
From India – Annu Choudhury, Aishwarya C, Ashwin Giri, Anwar Ali, Krishnakali Saha,
Anushree Kamath, Mausami Mishra, Hemant pawar, Yashraj Gandharv, Nishtha Kukreti,
Ankita kukshal, Gurinder Singh, Arpita Mukherjee, Pallak Ranka, Namrata Das, Vivek khatik,
Sehnaaz Foga, Susmita Datta, Sandipa Dutta, Sri Vivaan Iyer, Shahzad Ali, Pratham Joshi,
Gautam Karandikar, Rajasthani Folk Music Group, Pranali Chheda, Alaap Sikander, Sarang
Sikander, Santosh Rawal Bharadwaj, Irshad Ryan Basundhara A Banerjee, Shipra Sarkar,
Puneet Ojha, Manisha Rao, Himanshu Khatri, Auxilia Sequeira, Ustaad Ghulam Abbas Khan,
Jaydeep Behere, Vini Gora, Myaan Kashyap, Nishad Khambholja, Vineet Pandit, Khanak Joshi,
Karanveer Singh, Madhuri Pandey, Zulfiqer Khan, Zeeshan Nizami, Munnawar Ali, Santosh
Rawal Bhardwaj, Mohit A Jaitley, Aasha Sapera, Vishal Singh, Yousuf Khan Nizami, Sujata
Singh, Sasawati Talukdar, Qawali Group, Rishabh Giri, Bhrigu Parashar, Nalin Swamy, Indu
Sapera, Isha Nandi, Mukesh Kumar

THE FORMAT:
DATE: 8th August TO 22nd August 2020
DIGITAL CONCERT TIMINGS: 5.00 PM to 11.00 PM
RELAYED LIVE : A&M Studio Facebook page.
 Over 100 SINGERS from all across the World – India, UAE, Canada and USA & Europe
 The Digital concert was aired from A&M Studio Facebook page & You Tube Channel
and relayed from Child Help Foundation page and other partner facebook pages.
 15 Days of music
 5 Singers per day performing on the same genre.

 The genres ranged from Hindustani Classical, Rajasthani Folk, Ghazals, Sufi, Qawali,
Bengali, Carnatic, English, Tamil, Telegu, Kannada, Punjabi, Bollywood – contemporary
/ retro / classics & International music.
 Each artist performing live for 60 mins minimum.
 The Concert was anchored by – Celebrity Anchors –Joe Baath and Bhavana Bhatia. The
Canada leg was hosted by Srijeet Choudhari. They are renowned Anchors for
entertainment and business shows.
 The show reached over 12 Lakh audiences around the world
We thank all our partners to have collaborated with us on an ongoing basis:
Powered by : FEVER FM
Co-Powered by : TV ASIA / WORLD BB TV – New Jersey – USA
Co-Presented by : Loudest.In
Co-Presented by : The Crazy Yogi Koffie
Activations & Media Partner : Everything Experiential
Movies Partner : N N Sippy Productions
Knowledge Partner : KONVERSAI
Digital News Partner : Newsmobile
Digital Audio Partner : One Loop
Outdoor Partner : Social Street
Curated & Presented by : A&M Studio
A&M Studio’s previous concerts – The Fusion Festival, Naman … A Tribute Concert & Ghar Aaja
Pardesi … A musical homecoming … got fabulous reviews from the spectators and was widely appreciated. Over 60 unique artists performed in these concerts bringing much needed cheer to people, paying a homage to the essential services workforce and at the same time raising money for children in need via our NGO partner.

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