Skullcandy, the original lifestyle audio brand, has entered its sixth month of the ‘12 Moods’ campaign, and the mood we’re feeling is Rad Blue—a powerful cobalt hue that Skullcandy is using to bring partnerships and products to life in powerful ways.
With August mood Rad, Skullcandy is getting nostalgic and embracing styles from the past that inspire us just as much today as they did back then. Kicked-off on August 2nd, Skullcandy is dropping limited-edition products and exclusive content featuring those who make us feel Rad, just like indie singer-songwriter Soccer Mommy and other artists on Skullcandy.in.
Skullcandy’s ‘12 Moods’ campaign is a groundbreaking program celebrating the visceral power of music. Skullcandy brings these moods to life for its fans through:
- Exclusive music artist content: One-of-a-kind song performances by emerging artists, plus deep-dive interviews and podcast releases.
- Featured athlete stories: An inside look at athletes representing Skullcandy—who they are and what they represent.
- Limited-edition product drops The hottest Skullcandy products in custom colourways that match the spotlighted mood of the month. Plus, colour-coordinated custom accessories.
Available only on https://www.skullcandy.in
THE RAD ARTIST: SOCCER MOMMY
Sophie Allison aka Soccer Mommy is an integral part of rock’s resurgence in recent years. Part 90s fanatic and part Taylor Swift devotee, Soccer Mommy emanates an edgy balance of youthful innocence and attitude and is among a Rad group of women going against the grain and changing the face of rock. Skullcandy will feature a studio performance of Soccer Mommy’s “Still Clean” in a custom 90s pop-up bedroom in Los Angeles, along with behind-the-scenes content and an exclusive interview.
THE RAD PRODUCTS
This month, we’ll drop Push™ True Wireless Earbuds in limited-edition Rad Blue. Each pair of Rad Blue Push Earbuds is bundled with the limited-edition Skullcandy Digiwatch.
As retro as it is convenient, the Digiwatch takes you back in time and keeps you on time—all at once.
Skullcandy is the original lifestyle audio brand that lives by its mission to not just listen to music but to feel it. Founded at the intersection of music and boardsports, Skullcandy drives innovation in audio experiences from groundbreaking technology in its headphones to once in a lifetime music events featuring emerging artists that inspire and move its culture forward. Based in Park City, Utah, Skullcandy designs, markets and distributes audio products through a variety of distribution channels globally with international offices in Tokyo, Zurich, London, Shenzhen and Vancouver, as well as through partners in some of the most important cultural hubs in the world.
Website Link: Skullcandy.in
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Brandeyes distributes consumer electronic and telecom products into high street retail, online, mass merchant and B2B. We do more than just logistics: we offer a comprehensive range of services to drive brand and channel growth across our markets. We excel in supply chain management within a broad range of channels and major retailers. Through constant analysis, we identify trends and spot market gaps making us the partner of choice for many of the world’s leading brands.